Well, I’m pretty happy that I’m now a Google AdWords Professional… I’ve been basking in my highly qualified glory, and crowbarring it into as many conversations as possible. But at the risk of biting the hand that feeds me, I have some “opportunities for improvement” for Google. The revision for the exam took a fair… Continue reading

Microsoft have got some great tools in their adCenter Labs which can help target potential customers and improve Pay Per Click (PPC) Adverts. However, it’s comforting to see that their Ad Text Writer demonstrates that not everything in this shiny new digital world can be automated. Here are some of the suggested PPC adverts their… Continue reading

From today, Facebook are making limited public search listings available to people who are not logged in or resgistered to Facebook. They’ve continued to expand search so that people can see which of their friends are on Facebook more easily. Here’s an example listing that facebook are planning to show in their search results. In… Continue reading

PushON have been playing around with Viral Video, we’ve managed to achieve number one spot on Google for the fairly competitive term “Number one on the Google”*. The idea behind this video was based on experience of charlatans & cowboys in the industry who promise to get you to ‘Number one on the Google‘ for… Continue reading

I’ve always believed that people like the relatively anonymous nature of contacting companies via email and website contact forms. I know when I’m faced with the options of calling, emailing or using an online form I choose to email or use the form. So, perhaps that’s why 2 stories that illustrate how internet users are… Continue reading