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Common PPC Misconceptions

On a day when everyone seems to be writing about Caffeine (Google’s new search index) I thought I would bring you a few home truths about PPC. I personally really enjoy using and testing the various different PPC platforms and as an advertising medium think it offers some great benefits. The return on investment in… Continue reading

Adding Notes To Google Analytics

In October 2008 I wrote a post about analytics annotations and my desire to have a notes feature included within Google Analytics. The post generated some great feedback and today I have come across a tool that does just that. It’s a plugin for Firefox so I wouldn’t say it’s the perfect solution but it… Continue reading

Fun With Facebook Connect

Facebook Connect was launched late last year and was designed to give developers a way to provide richer site experiences for Facebook users. The concept was simple but as with many things the implementation was much more difficult. This is because people had to come up with creative ways to use it but in the… Continue reading

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