Major UK retail chain, Harvey Nichols, confirmed its intention to revamp its email marketing programme in order both to improve its service to existing customers and to expand its customer base. The Harvey Nichols group, which can

Here’s the latest goings on in the digital arena: New YouTube layout YouTube rolled out their snazzy new layout last week. It’s just another in the long line of Google owned assets that have had a makeover, but we think it looks great. More info Link Spike Case Study SEOWizz have provided a great case… Continue reading

A leading recruitment firm has claimed that marketing experts in the digital field are having a positive influence on the bottom line for many companies, and are therefore currently highly sought-after in the jobs market. The recruitment firm, Robert Walters, claims

Accountancy firms are failing to make best use of the web, and could be missing out on potential business as a consequence, according to a new report.

Just a few useful tips for people involved in formulating content strategies – from the recent SEOmoz webinar on content: ■Good and useful content needn’t just be a lump of continuous prose (the host of the webinar gives an example of a snowboard buying guide on a hugely successful sports company website – 4000 words… Continue reading