January 2012

Report predicts huge growth in internet usage and revenues by 2016

Use of the internet among the G20 populations is forecast to rise substantially over the next four years; leading to a near-doubling in the value […]

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Facebook seeks to promote unique strengths of ‘f-commerce’

Leading social media site, Facebook, has signalled its intention to encourage marketers to maximise the potential of using its site to benefit from what it […]

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UK growth in smartphone usage revealed as largest in survey of five developed countries

An increase in smartphone usage among UK consumers between January and October last year was higher than in the US, Germany, Japan, France; according to […]

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Tall hot blonde or talhotblond? – The dangers of dress-up online

Channel 4 aired the documentary talhotblond last night. For those who didn’t see it (SPOILER ALERT), it’s the true story of 47-year-old Thomas Montgomery, who […]

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Survey reveals lack of strategy and budget for paid search among major advertisers

A new survey claims that paying to ensure a prime location on a search engine results page is not something for which the majority of […]

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BT fails to push offline interest online

I’m rarely taken in by traditional media these days. Non-targeted billboards, newspaper ads and the like usually blur each other out of my consciousness, unless […]

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Solicitors given formal guidance over social media use

The Law Society in the UK has published a guidance booklet detailing best practice for any solicitor currently using or intending to use social media […]

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Survey shows UK mobile users most receptive to mobile marketing promotions

UK mobile handset owners are more willing than their French, German or US counterparts to receive mobile marketing communications, according to a new survey.

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