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Is Google Scavenging on News Corpse?

With the nation’s news media obsessing about the Scottish referendum, what’s the best way to find out a little more about News Corp’s latest attack on Google? Well it turns out it’s by Googling [news corp google] and clicking News. You’ll find that outside a UK that’s still a little giddy after renewing its marriage… Continue reading

Brands on Social Media: Great Power and Great Responsibility

This week we saw the value of quick-witted brands on social media as Greggs turned what could have been a sticky situation into a positive piece of PR through their actions on Twitter. The story, which eventually made the national press, highlighted how they were switched on and reacted calmly to a piece of negative… Continue reading

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