Penguin 4.0 Real-Time: Part of Google’s Core Algorithm

There was a big announcement from Google today, and one we SEOs have been waiting a long time for. Google has finally updated its Penguin 4.0 algorithm - 705 days since the last update in October, 2014. Not only...

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How to Reclaim the Old Google Keyword Planner Data

UPDATE: Looks like Google has killed this data as well now. As you were. If, like us, you’re one of the unlucky early adopters of the new Keyword Planner search volume buckets (see above), fear not! There is a workaround...

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SearchLeeds 2016: ‘How to Make Friends and Get Links’ Kirsty Hulse

We were in Leeds yesterday for the inaugural SearchLeeds conference hosted by Branded3. Kicking off the event was Kirsty Hulse with a quick-fire talk on nailing the link building process; the roadblocks we come up against and how we...

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FocusON: What Makes a Good Link in 2013?

This month's FocusON is Link-Building. There is a lot of ambiguity in the industry at the moment about what constitutes a ‘good link’, and equally, what constitutes a ‘bad link.’ Google’s stance on the subject seems to be open to...

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PushON at SAScon 2013 – Day 1: Winning in a Multi-Screen World

Winning In a multi-screen world - rich quick, arnold clark In this session, Rich Quick from car dealer Arnold Clark discussed how we are now living in a multi-screen world and what we need to be doing to adapt. Here...

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