For an inspirational organisation that invests greatly in community and new technology, the BBC shows some excellent examples, but also some of the pitfalls of being on the cutting edge – especially when it comes to blogging.
BBC Manchester manage a blog, is a nice concept, it’s supported by contributions from guest bloggers from our area. It has some great conversation, but I feel it needs a theme.
On the other hand, BBC Radio 1 DJ Annie Nightingale should get a slapped wrist for her attempt! Have a look at it here – you would be forgiven for thinking this was an amateurs attempt at pretending to be Annie, but as you can see from the BBC’s page for Annie’s show, the link is valid.
If you’re thinking about blogging, try to stick to a theme, and be sure you can maintain a commitment to posts regular articles. And particularly in the case of Annie, re-read what you write and check that it’s worth putting up online in front of the International audience of the World Wide Web.