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	<title>PushON Ltd &#187; General News</title>
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		<title>Digital RoundUP 13/05/2013</title>
		<link>http://www.pushon.co.uk/news/digital-roundup-13052013/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=digital-roundup-13052013</link>
		<comments>http://www.pushon.co.uk/news/digital-roundup-13052013/#comments</comments>
		<pubDate>Mon, 13 May 2013 14:09:52 +0000</pubDate>
		<dc:creator>Pedrom Pourkashanian</dc:creator>
				<category><![CDATA[Facebook]]></category>
		<category><![CDATA[General News]]></category>
		<category><![CDATA[Industry News]]></category>
		<category><![CDATA[News]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[bing]]></category>
		<category><![CDATA[Manchester United]]></category>
		<category><![CDATA[SAScon 2013]]></category>
		<category><![CDATA[Solaborate]]></category>
		<category><![CDATA[viber]]></category>
		<category><![CDATA[YouTube]]></category>

		<guid isPermaLink="false">http://www.pushon.co.uk/?p=12764</guid>
		<description><![CDATA[<p>#UnitedWelcome &#8211; Manchester United&#8217;s Social Faux Pas With news of Sir Alex Ferguson retiring on Tuesday we were shown social media at its most powerful with reports of David Moyes taking over. To our surprise on Thursday we managed to find a link that was to a tab on the Manchester United Facebook page and the text read &#8211;... <a href="http://www.pushon.co.uk/news/digital-roundup-13052013/" class="post-excerpt-continue">Continue reading</a></p><p>The post <a href="http://www.pushon.co.uk/news/digital-roundup-13052013/">Digital RoundUP 13/05/2013</a> appeared first on <a href="http://www.pushon.co.uk">PushON Ltd</a>.</p>]]></description>
			<content:encoded><![CDATA[<p><img class="aligncenter size-full wp-image-12686" title="Digital RoundUP" src="http://www.pushon.co.uk/wp-content/uploads/banner.png" alt="Digital RoundUP" width="500" height="200" /></p>
<p><strong>#UnitedWelcome &#8211; Manchester United&#8217;s Social Faux Pas</strong></p>
<p style="text-align: center;"><img class="aligncenter  wp-image-12767" title="Facebook Picture" src="http://www.pushon.co.uk/wp-content/uploads/blog-pic.png" alt="" width="385" height="412" /></p>
<p style="text-align: justify;">With news <span style="font-size: 1em; line-height: 1.5em;">of Sir Alex Ferguson retiring on Tuesday we were shown social media at its most powerful with reports of David Moyes taking over. To our </span>surprise<span><span style="font-size: 1em; line-height: 1.5em;"> on Thursday we managed to find a link that was to a tab on the Manchester United Facebook page and the text read &#8211; &#8216;#UnitedWelcome &#8211; Send your personal welcome to our new manager David Moyes&#8217;. This was up on the site before any confirmation of the </span>appointment<span style="font-size: 1em; line-height: 1.5em;"> of David Moyes and news </span>confirming<span style="font-size: 1em; line-height: 1.5em;"> the reports </span>didn&#8217;t<span><span style="font-size: 1em; line-height: 1.5em;"> come for a couple of hours after this was leaked. The leak was caused by United&#8217;s only official Twitter (@Manutd_PO).</span></span></span></p>
<p style="text-align: justify;"><span><span><span style="font-size: 1em; line-height: 1.5em;">The power of social media strikes again, showing how sometimes </span>preparation<span style="font-size: 1em; line-height: 1.5em;"> for </span>announcements<span style="font-size: 1em; line-height: 1.5em;"> can go wrong and lead to the </span>unveiling<span style="font-size: 1em; line-height: 1.5em;"> of a whole campaign before its actually live. The app is still yet to be published on the </span>Facebook<span style="font-size: 1em; line-height: 1.5em;"> page, so our guesses are&#8230; Who did they fire for leaking the information too early? After they spent so long searching for a <a href="http://www.theuksportsnetwork.com/cool-job-social-media-campaign-manager-at-manchester-united">Social Media Campaign Manager in December</a>. </span></span></span></p>
<p><img class="aligncenter  wp-image-12766" style="line-height: 21px;" title="#UnitedWelcome" src="http://www.pushon.co.uk/wp-content/uploads/BJ1H6wRCQAEqNqw.png" alt="MUFC Facebook Image" width="527" height="247" /></p>
<p>Tuesday&#8217;s announcement led to unprecedented interest in Sir Alex Ferguson and his retirement, the Guardian via Twitter said they received the biggest ever day of traffic, even bigger than the Pope&#8217;s retirement!</p>
<blockquote class="twitter-tweet"><p>The power of football. Biggest day ever for traffic on @<a href="https://twitter.com/guardian">guardian</a> website yesterday (bigger than the Pope)</p>
<p>— Daniel Taylor (@DTguardian) <a href="https://twitter.com/DTguardian/status/332428386825822208">May 9, 2013</a></p></blockquote>
<p><strong style="font-size: 1em; line-height: 1.5em;">YouTube Trends </strong></p>
<p style="text-align: justify;">This week YouTube launched its <a href="http://www.youtube.com/trendsmap" target="_blank">Trends Map</a>, which provides a statistical breakdown of the different kinds of content that are popular in the United States. The dashboard allows you to view statistics based on shares, views, city region, gender, and age. Lets hope they make this a worldwide feature at some point soon!</p>
<p style="text-align: center;"><img class="aligncenter  wp-image-12776" title="YouTube Trends" src="http://www.pushon.co.uk/wp-content/uploads/youtube.png" alt="YouTube Trends" width="482" height="285" /></p>
<p><strong>Solaborate &#8211; Social Network for Tech Professionals</strong></p>
<p style="text-align: justify;"><span style="font-size: 1em; line-height: 1.5em;">This week saw a new social platform being released into beta, targeted at tech professional to interact with other tech </span>professionals.<span style="font-size: 1em; line-height: 1.5em;"> Based on the early previews and videos/pictures we can see it allows professionals to share documents and presentations, publish questions, conference, chat, video and best practices.</span></p>
<p style="text-align: justify;">Solaborate even allows for collaboration on the other social platforms such as Facebook, Google+, Twitter and LinkedIn.</p>
<p style="text-align: justify;">If you&#8217;re interested in signing up to Solaborate you can request a Beta Invite <a href="https://www.solaborate.com/" target="_blank">here</a>.</p>
<p><iframe src="http://www.youtube.com/embed/YkybNmfmpYY" frameborder="0" width="500" height="315"></iframe></p>
<p><strong>Viber Desktop</strong></p>
<p style="text-align: center;"><img class="aligncenter size-full wp-image-12782" title="Viber Desktop" src="http://www.pushon.co.uk/wp-content/uploads/screenmacv2.png" alt="" width="482" height="377" /></p>
<p style="text-align: justify;">Viber is to challenge Skype’s dominance by launching a desktop app which would enable calls, texts and video calls.</p>
<p style="text-align: justify;">Dubbed Viber 3.0 the desktop release is coinciding with major updates for Android, iOS and Blackberry versions.</p>
<p style="text-align: justify;">Viber chief executive  Talmon Marco said;</p>
<blockquote>
<p style="text-align: justify;">People spend a substantial amount of time on their smartphones. However, a lot of that usage takes place at home or in the office, where they have laptops or desktops close by.</p>
</blockquote>
<p><strong>Bing using Klout as ranking factor</strong></p>
<p style="text-align: justify;">Klout has expanded its partnership with Microsoft by bringing its search results to the top of bing.</p>
<p style="text-align: justify;">Questions that are put on Bing that have long been unanswered will be answered by ‘experts’ who are appointed by Klout ‘influencers’.</p>
<p><img class="wp-image-12783 alignleft" title="Bing" src="http://www.pushon.co.uk/wp-content/uploads/1.png" alt="" width="526" height="437" /></p>
<p>CEO of Klout Joe Fernandez said</p>
<blockquote><p>People are starting to be interested not only in finding information, but also knowing where that information is coming from. When getting advice on how to take care of your garden, for instance, you’d probably much rather get advice from an influencer in the subject rather than someone who was just getting started gardening.</p>
<p>We know what questions people are asking, so we’ve curated the best questions and tied them back to the topics where people are influential.</p></blockquote>
<p>Users could then +K with the answer if the answer was useful, adding to the experts Klout score.</p>
<p><strong style="font-size: 1em; line-height: 1.5em;">SAScon</strong></p>
<p style="text-align: center;"><img class="aligncenter size-full wp-image-12786" title="SAScon" src="http://www.pushon.co.uk/wp-content/uploads/sascon.png" alt="" width="236" height="68" /></p>
<p style="text-align: justify;">The keynote speakers for the upcoming SAScon have been announced. They are Clancy Childs and John Veichmanis.</p>
<p style="text-align: justify;">Clancy Childs is a Google Analytics’ product manager and is in the know regarding the most crucial tool for marketers. John Veichmanis is Expedia’s VP for Global Paid Search.</p>
<p>SAScon co-founder Simon Wharton said</p>
<blockquote><p>SAScon is about the accountable modern marketer, digital is at the heart of any modern organisation. Bringing together speakers not only of this notoriety but of this extreme calibre in such a high level conference. It is a real statement of intent from SAScon.<span style="font-size: 1em; line-height: 1.5em;"> </span></p>
<p><span style="font-size: 1em; line-height: 1.5em;">SAScon is the perfect conference for both the client side agent and the in house marketer.</span></p></blockquote>
<p><span style="font-size: 1em; line-height: 1.5em;">SAScon takes place on the 6th/7</span><sup style="line-height: 1.5em;">th</sup><span style="font-size: 1em; line-height: 1.5em;"> of June 2013 and tickets can be bought </span><a style="font-size: 1em; line-height: 1.5em;" href="http://www.sascon.co.uk/events/sascon-2013/">here.</a></p>
<p>That&#8217;s the end of the roundUP this week we will leave you with this funny VIne that we saw.  You can see more <a title="Ryan Gosling" href="http://mashable.com/2013/05/09/ryan-gosling-vines/">here</a></p>
<p><iframe src="http://seenive.com/v/938124006513606656/embed" frameborder="0" width="480px" height="480px"></iframe></p>
<p>&nbsp;</p>
<p>The post <a href="http://www.pushon.co.uk/news/digital-roundup-13052013/">Digital RoundUP 13/05/2013</a> appeared first on <a href="http://www.pushon.co.uk">PushON Ltd</a>.</p>]]></content:encoded>
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		<title>Digital RoundUP 29/04/2013</title>
		<link>http://www.pushon.co.uk/news/digital-roundup-29042013-2/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=digital-roundup-29042013-2</link>
		<comments>http://www.pushon.co.uk/news/digital-roundup-29042013-2/#comments</comments>
		<pubDate>Mon, 29 Apr 2013 14:35:53 +0000</pubDate>
		<dc:creator>Pedrom Pourkashanian</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[events]]></category>
		<category><![CDATA[General News]]></category>
		<category><![CDATA[Industry News]]></category>
		<category><![CDATA[News]]></category>
		<category><![CDATA[PushON Insights]]></category>
		<category><![CDATA[SEO]]></category>
		<category><![CDATA[Social Media]]></category>

		<guid isPermaLink="false">http://www.pushon.co.uk/?p=12531</guid>
		<description><![CDATA[<p>Engage 2013 &#160; Engage 2013 took place this week in London at the Hilton London Metropole hotel. If you were lucky enough to attend or watch on the live stream, social updates were being published using the hashtag #Engage2013. This social event included top speakers from companies such as Twitter, Nestlé, KLM, SAB Miller and Adobe. Here are a few of the top talks... <a href="http://www.pushon.co.uk/news/digital-roundup-29042013-2/" class="post-excerpt-continue">Continue reading</a></p><p>The post <a href="http://www.pushon.co.uk/news/digital-roundup-29042013-2/">Digital RoundUP 29/04/2013</a> appeared first on <a href="http://www.pushon.co.uk">PushON Ltd</a>.</p>]]></description>
			<content:encoded><![CDATA[<p style="text-align: center;"><img class="aligncenter size-full wp-image-12192" title="Digital RoundUP Header" src="http://www.pushon.co.uk/wp-content/uploads/digital-roundup-copy2.jpg" alt="Digital RoundUP" width="500" height="200" /></p>
<h2><strong>Engage 2013</strong></h2>
<p>&nbsp;</p>
<p style="text-align: center;"><img class="aligncenter  wp-image-12555" title="Engage 2013" src="http://www.pushon.co.uk/wp-content/uploads/Blog_1.jpg" alt="" width="414" height="276" /></p>
<p>Engage 2013 took place this week in London at the Hilton London Metropole hotel.</p>
<p>If you were lucky enough to attend or watch on the live stream, social updates were being published using the hashtag #Engage2013.</p>
<p>This social event included top speakers from companies such as Twitter, Nestlé, KLM, SAB Miller and Adobe.</p>
<p style="text-align: justify;">Here are a few of the top talks we enjoyed in the PushON office:</p>
<p style="text-align: justify;"><strong>Jan Rezab</strong>, CEO of social media analytics company Socialbakers. Jan talks about how social media has evolved in the last few years and where will be heading in the future.</p>
<p><iframe src="http://www.youtube.com/embed/FMI9_KtIIzg" frameborder="0" width="500" height="315"></iframe></p>
<p style="text-align: justify;"><strong>Lionel Lassalle</strong>, Social Marketing &amp; Co-Branding Manager at KLM, explained the successful social strategies that have proven invaluable for KLM. Lassalle also demonstrates the social tools used and future innovations with software and campaigns used to combine social with the flying experience.</p>
<blockquote>
<p style="text-align: justify;">&#8216;Happy staff = better service = happy customers&#8217;. <a href="http://twitter.com/search?q=%23Engage2013" rel="hashtag" target="_blank">#Engage2013</a></p>
</blockquote>
<p><iframe src="http://www.youtube.com/embed/9KcB1n__nDY" frameborder="0" width="500" height="315"></iframe></p>
<p style="text-align: justify;"><strong>Jeremy Waite, </strong>head of social strategy at Adobe, talks about The &#8220;Like-Cycle&#8221; in social media. The &#8220;Like-Cycle&#8221; encourages 5 social media challenges, Insight, Content, Loyalty, ROI and Media, with an emphasis on a solid social strategy. The slides can be found <a href="http://www.slideshare.net/jeremywaite/social-bakers-adobe-likecycle">here</a>.</p>
<p><iframe src="http://www.youtube.com/embed/mIxK8UI77W0" frameborder="0" width="500" height="315"></iframe></p>
<h2><strong>Mozilla PENALISED by google</strong></h2>
<p style="text-align: center;"><img class="aligncenter size-full wp-image-12560" title="Mozilla" src="http://www.pushon.co.uk/wp-content/uploads/mozilla.png" alt="" width="250" height="235" /></p>
<p style="text-align: justify;">Mozilla the company behind most notably Firefox internet explorer, Thunderbird and other apps were penalised by Google.</p>
<p style="text-align: justify;">The reason, according to a penalty notification:</p>
<blockquote><p><strong>“Google has detected user-generated spam on your site. Typically, this kind of spam is found on forum pages, guestbook pages, or in user profiles.</strong></p>
<p><strong>As a result, Google has applied a manual spam action to your site.”</strong></p></blockquote>
<p style="text-align: justify;"><span style="font-size: 1em; line-height: 1.5em;">Spam in this instance resulted from spammers abusing the blog section for the Mozilla.org site. John Mueller of Google suggested a need for spam filtering and comments being monitored before they go online. Mozilla had 12 megabytes of spam from 21,169 different comments, Matt Cutts (Google celebrity) said those spam comment pages ‘cause users to complain to us about’ and thus ‘action’ was required. </span></p>
<p style="text-align: justify;">Although Mozilla got fined by Google, they were never told which page was causing the offence which seems like an incredibly frustrating policy if the offending site has many pages. This is yet another example of Google flexing its muscles in its fight against spam!</p>
<h2>UK Government passes Instagram Act &#8211; Now All your pics belong to everyone</h2>
<p style="text-align: justify;">As of this week, millions of amateur and professional photographers that upload their work on the Internet will be stripped of their rights to their images. The new Enterprise and Regulatory Reform Act passed by the UK government amends the copyright law to allow commercial exploitation of images that contain no information identifying the owner. Most digital images floating around on the Internet today contain no metadata, making them &#8216;orphan-works&#8217;, meaning they can now be exploited for commercial use so long as the user performs a &#8216;diligent search&#8217;.</p>
<p style="text-align: justify;">To keep from being ripped off, photographers will have to either remove their work from the Internet, or register it, a costly and time-consuming activity.</p>
<p style="text-align: justify;">Will this new Act make you think twice before uploading photos to social media sites such as Facebook, Instagram and Twitter?</p>
<h2><strong>Tweetdeck apps closing may 7th</strong></h2>
<p><img class="wp-image-12550 alignleft" title="TweetDeck Dead" src="http://www.pushon.co.uk/wp-content/uploads/tweetdeck-is-dead-300x150.jpg" alt="" width="240" height="120" /><span style="font-size: 1em; line-height: 1.5em; text-align: justify;"><span style="font-size: 1em; line-height: 1.5em;">This week, we heard news that Tweetdeck mobile app&#8217;s are officially closing on the 7th of May and </span>disappear<span style="font-size: 1em; line-height: 1.5em;"> from the Google Play store, according a </span></span><a style="font-size: 1em; line-height: 1.5em; text-align: justify;" title="" href="http://tweetdeck.posterous.com/an-update-on-tweetdeck" target="">blog post</a><span style="font-size: 1em; line-height: 1.5em; text-align: justify;"> from the TweetDeck team. </span><span style="font-size: 1em; line-height: 1.5em;">Along with this the twitter team will also remove Facebook integration from the apps.</span></p>
<p style="text-align: justify;"><strong>That’s the end of our RoundUP for this week - </strong>we will leave you with exciting news for May! Keep your eyes peeled for our competition this month:</p>
<p style="text-align: center;"><img class="aligncenter  wp-image-12537" title="PushON Competition " src="http://www.pushon.co.uk/wp-content/uploads/PO-Comp-App-edit1.png" alt="" width="450" height="295" /></p>
<p style="text-align: justify;">Please tweet us @pushonltd or write a comment below, see you next week!</p>
<p>The post <a href="http://www.pushon.co.uk/news/digital-roundup-29042013-2/">Digital RoundUP 29/04/2013</a> appeared first on <a href="http://www.pushon.co.uk">PushON Ltd</a>.</p>]]></content:encoded>
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		<title>Digital RoundUP 15/04/2013</title>
		<link>http://www.pushon.co.uk/news/digital-roundup-15042013/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=digital-roundup-15042013</link>
		<comments>http://www.pushon.co.uk/news/digital-roundup-15042013/#comments</comments>
		<pubDate>Mon, 15 Apr 2013 13:30:40 +0000</pubDate>
		<dc:creator>Pedrom Pourkashanian</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[Clever Stuff]]></category>
		<category><![CDATA[General News]]></category>
		<category><![CDATA[Industry News]]></category>
		<category><![CDATA[News]]></category>
		<category><![CDATA[PushON Insights]]></category>
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		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[twitter]]></category>

		<guid isPermaLink="false">http://www.pushon.co.uk/?p=12241</guid>
		<description><![CDATA[<p>Twitter Music We were given a glimpse of Twitter music over the weekend but only via the site &#8211; http://music.twitter.com. On Friday, rumours were going around about the launch of the new Twitter Music app, with Wiz Khalifa, Black Shelton, Soft Reeds, Pete Yorn, The Glitch Mob and Ryan Seacrest all saying how good the... <a href="http://www.pushon.co.uk/news/digital-roundup-15042013/" class="post-excerpt-continue">Continue reading</a></p><p>The post <a href="http://www.pushon.co.uk/news/digital-roundup-15042013/">Digital RoundUP 15/04/2013</a> appeared first on <a href="http://www.pushon.co.uk">PushON Ltd</a>.</p>]]></description>
			<content:encoded><![CDATA[<p style="text-align: center;"><img class="aligncenter size-full wp-image-12192" title="Digital RoundUP Header" src="http://www.pushon.co.uk/wp-content/uploads/digital-roundup-copy2.jpg" alt="Digital RoundUP" width="500" height="200" /></p>
<p><strong>Twitter Music</strong></p>
<p style="text-align: center;"><img class="aligncenter  wp-image-12242" title="Twitter Music" src="http://www.pushon.co.uk/wp-content/uploads/Capture2.jpg" alt="" width="446" height="314" /></p>
<p style="text-align: justify;">We were given a glimpse of Twitter music over the weekend but only via the site &#8211; <a href="http://music.twitter.com">http://music.twitter.com</a>. On Friday, rumours were going around about the launch of the new Twitter Music app, with Wiz Khalifa, Black Shelton, Soft Reeds, Pete Yorn, The Glitch Mob and Ryan Seacrest all saying how good the new Twitter music app is. The launch was expected to be on Friday, however, updates suggested that the weekend was the target, to be launched with the on-going Coachella festival.</p>
<p style="text-align: justify;">If you now try to log into the <a href="http://music.twitter.com ">site</a>, you can grant access to your account but then the site will take you back to the original page.</p>
<p style="text-align: justify;">What will the Twitter music app look like? Will it spell the end for Spotify? Only time will tell, we can’t answer any of these questions until Twitter release some more information about the App.</p>
<p style="text-align: left;"><strong><span style="font-size: 1em; line-height: 1.5em;">Blab - </span></strong><strong style="font-size: 1em; line-height: 1.5em;"><span style="font-size: 1em; line-height: 1.5em;">Social Media </span>Conversation<span style="font-size: 1em; line-height: 1.5em;"> Predictor</span></strong></p>
<p><img class="size-full wp-image-12243 alignleft" title="Blab" src="http://www.pushon.co.uk/wp-content/uploads/140149v5-max-250x250.png" alt="" width="250" height="203" /></p>
<p style="text-align: left;">News broke this week about an exciting new tool called <a href="http://blabpredicts.com/">Blab</a> that can be used to predict social conversations that would emerge within 24,48 and 72 hours of them happening.</p>
<p style="text-align: left;">Blab can also track real-time conversations in any language and allows you to see what content, images and videos are being shared most within your social audience.</p>
<p style="text-align: justify;">Using this information, Blab can improve key areas that your brand can benefit from, including Consumer Insights, Content Marketing, Pre-emptive Brand Protection and Search Engine Optimisation.</p>
<p style="text-align: justify;">We look forward to testing this tool out, and predicting the social trends for the PushON social audience.</p>
<p><iframe src="http://player.vimeo.com/video/63287378" frameborder="0" width="500" height="281"></iframe></p>
<blockquote>
<p style="text-align: justify;">At Blab we’re mapping the conversation canvas to give you the most up-to-the-minute understanding of your brand’s audience—who they are, where they are and what they are talking about. Then in 24, 48, and 72 hour time frames, we&#8217;re accurately predicting how those conversations will grow and where they will migrate.</p>
</blockquote>
<p style="text-align: left;"><strong style="font-size: 1em; line-height: 1.5em;">Foursquare 6.0</strong></p>
<p style="text-align: center;"><img class="aligncenter  wp-image-12252" title="Foursquare" src="http://www.pushon.co.uk/wp-content/uploads/photo-3-1024x908.png" alt="" width="344" height="306" /></p>
<p style="text-align: justify;">The latest update from Foursquare (6.0) adds an &#8216;Explore nearby&#8217; search box and map to the main page of the app. This works perfectly to help find out what your friends are doing and shows what&#8217;s going on within the local area.</p>
<p style="text-align: justify;">The update also allows for more accurate check-ins and trending popular locations while recommendations and further away goings-on are shown in a separate section.</p>
<p><strong>Universal Analytics</strong></p>
<p><iframe src="http://www.youtube.com/embed/C27yMQOS8n0" frameborder="0" width="500" height="281"></iframe><br />
<strong></strong></p>
<p style="text-align: justify;">Online marketing and off-line marketing collides. LovesData have hosted hack day using the Google Universal Analytics beta. The applications they have demonstrated strongly suggest that ‘big data’ will rule the roost in not just online, but also offline marketing very shortly.</p>
<p><strong>Google &#8211; Map Maker</strong></p>
<p style="text-align: justify;">Google expanded its Map Maker edit tools to cover the UK this past week.</p>
<p style="text-align: justify;">The software allows users to add details to specific sections of Google maps such as information about buildings, national parks and other details that may be of interest to its users.</p>
<p style="text-align: justify;">Any suggestions or amendments are reviewed by other users and Google itself before they are accepted.</p>
<p style="text-align: justify;">Map Maker users can edit and add four types of content:</p>
<ul style="text-align: justify;">
<li>Places – such as a restaurant, gym, cinema</li>
<li>Roads, Rivers and Railways – such as bicycle routes</li>
<li>Building outlines – use of 3D images for houses, monuments</li>
<li>Natural features and Political Boundaries – lakes, parks and natural structures</li>
</ul>
<p style="text-align: justify;"><span style="font-size: 1em; line-height: 1.5em;">Another feature called Map Maker pulse allows users to see real time updates and displays submissions made by other users. The more users are active they get more ‘confidence’ which means future submissions will be subject to less inspections.</span><span style="font-size: 1em; line-height: 1.5em;"> </span></p>
<p style="text-align: justify;">This is another example of how crowd sourcing has cut costs to map areas by its own users rather than paying to get it done from a company.</p>
<p><strong>That’s the end of the RoundUP for this week, we will leave you with this &#8211; <a href="http://hyperlapse.tllabs.io/">GOOGLE STREET VIEW Hyperlapse</a></strong>: This tool allows you to creates a warp-speed Street View back and forth between a pair of points on a map. Give it a try!</p>
<p>The post <a href="http://www.pushon.co.uk/news/digital-roundup-15042013/">Digital RoundUP 15/04/2013</a> appeared first on <a href="http://www.pushon.co.uk">PushON Ltd</a>.</p>]]></content:encoded>
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		<title>Digital RoundUP 25/03/2013</title>
		<link>http://www.pushon.co.uk/news/digital-roundup-25032013/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=digital-roundup-25032013</link>
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		<pubDate>Mon, 25 Mar 2013 15:56:13 +0000</pubDate>
		<dc:creator>James Whitelock</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[Clever Stuff]]></category>
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		<guid isPermaLink="false">http://www.pushon.co.uk/?p=11975</guid>
		<description><![CDATA[<p>Adria richards and that &#8216;joke&#8217; When is a joke between two people private? The answer it seems is never. Last week in the United States at a PyCon programming conference a developer who worked for PlayHaven made a joke amongst other things about ‘dongles’. Adria Richards, a developer for a company called Sendgrid, was sat... <a href="http://www.pushon.co.uk/news/digital-roundup-25032013/" class="post-excerpt-continue">Continue reading</a></p><p>The post <a href="http://www.pushon.co.uk/news/digital-roundup-25032013/">Digital RoundUP 25/03/2013</a> appeared first on <a href="http://www.pushon.co.uk">PushON Ltd</a>.</p>]]></description>
			<content:encoded><![CDATA[<p><img class="aligncenter size-full wp-image-11898" title="DigitalRoundUPheader" src="http://www.pushon.co.uk/wp-content/uploads/digital-roundup-copy11.jpg" alt="" width="500" height="200" /></p>
<h4></h4>
<h4>Adria richards and that &#8216;joke&#8217;</h4>
<p><span style="font-size: 1em; line-height: 1.5em;">When is a joke between two people private? The answer it seems is never.</span></p>
<p style="text-align: justify;">Last week in the United States at a PyCon programming conference a developer who worked for PlayHaven made a joke amongst other things about ‘dongles’.</p>
<p>Adria Richards, a developer for a company called Sendgrid, was sat in front and tweeted this;</p>
<blockquote class="twitter-tweet" width="500"><p>Not cool.Jokes about forking repo&#8217;s in a sexual way and &#8220;big&#8221; dongles.Right behind me <a href="https://twitter.com/search/%23pycon">#pycon</a> <a href="http://t.co/Hv1bkeOsYP" title="http://twitter.com/adriarichards/status/313417655879102464/photo/1">twitter.com/adriarichards/…</a></p>
<p>&mdash; Adria Richards (@adriarichards) <a href="https://twitter.com/adriarichards/status/313417655879102464">March 17, 2013</a></p></blockquote>
<p><script async src="//platform.twitter.com/widgets.js" charset="utf-8"></script></p>
<p><span style="font-size: 1em; line-height: 1.5em;">The developer was thrown out of the conference and subsequently fired from his job.</span></p>
<p style="text-align: justify;">This act led to the lynch mob on the internet attacking Richards on Twitter with a flurry of offensive comments. Pressure was put on SendGrid to fire Richards and a few days after the original incident they relented. On Facebook they wrote;</p>
<blockquote><p><em>Effective immediately, SendGrid has terminated the employment of Adria Richards. While we generally are sensitive and confidential with respect to employee matters, the situation has taken on a public nature. We have taken action that we believe is in the overall best interests of SendGrid, its employees, and our customers. As we continue to process the vast amount of information, we will post something more comprehensive.</em></p></blockquote>
<p style="text-align: justify;">So at the end of it all two developers lost their jobs and the internet was outraged. This could have all be avoided had Richards turned round and said to them that the joke was inappropriate. The fact that she tweeted their picture and publicly shamed them was not the smartest idea and made her position untenable.</p>
<p>Once something hits the web there is no going back, think before you tweet.</p>
<h4>Google Keep</h4>
<p>In the wake of announcing the demise of its Reader service, Google last week launched a new product &#8211; Google Keep. The note-taking app was released last Wednesday for Android devices, to mixed reviews.</p>
<p>Keep was immediately thrown into the ring with the likes of Evernote, although I don&#8217;t necessarily think Google is going after the note-taking giant. If they were, surely they would have released it across all platforms. I agree with <a title="Google Keep" href="http://marketingland.com/google-launches-notes-service-google-keep-36840" target="_blank">Danny Sullivan&#8217;s take</a> that it&#8217;s simply a service for Android users to sync notes across different devices, like you can with the iOS Notes app. It&#8217;s something that was missing from the Android setup.</p>
<p><img class="alignright  wp-image-11976" title="Google Keep" src="http://www.pushon.co.uk/wp-content/uploads/Screenshot_2013-03-25-14-36-43-576x1024.png" alt="Google Keep" width="242" height="430" />So what&#8217;s the app like? Being an Android user myself I was looking forward to testing the app as most of my life is synced to Google anyway. My initial thoughts were that it&#8217;s a typical Google product, simple, clean interface, easy to use, and did the job. There are a variety of ways to enter a note; you can add a standard note, a list, take a photo or speech input. There is also an &#8216;Add quick note&#8217; textbox at the top for additional simplicity. The notes appear as tiles that can be colour customised, re-organised, and synced to Google Drive.</p>
<p>The app looks good, but once you start using it on a day-to-day basis you realise that there&#8217;s a few things missing. The lack of a sharing function is a bit of an oversight, if I want to send a shopping list to my girlfriend for instance, there should be an option to share it across to her Keep account. There is also no way to set a reminder for a note, which is very annoying. This is a bit of a dealbreaker because it&#8217;s such a basic feature for an app of this kind, I couldn&#8217;t replace Any.DO or Google Calendar without this functionality. It&#8217;s also hard to access your notes on the web, I was expecting a &#8216;Keep&#8217; tab to have appeared on Google&#8217;s black bar but instead I have to manually type in drive.google.com/keep/. I&#8217;m sure there is an easier way, but the fact is it&#8217;s not intuitive.</p>
<p>In my opinion, Google have got an opportunity to make a really good app out of Keep, but it&#8217;s not there yet. I&#8217;m sure there will be numerous updates in the next couple of months that will make all of these improvements.</p>
<p>Have you tried Keep yet? What do you think?</p>
<p><strong>Dropbox buy Mailbox for $100M as reservations reach the 1 Million Mark</strong></p>
<p><img class="aligncenter size-full wp-image-11996" title="Dropbox Mailbox" src="http://www.pushon.co.uk/wp-content/uploads/pic.png" alt="" width="240" height="166" /></p>
<p>Early in the week, reports were going around that Dropbox were launching a bid to buy Orchestra, the company behind Mailbox. It was reported in <a href="http://gigaom.com/2013/03/15/how-much-did-dropbox-pay-for-mailbox/" target="_blank">a blog by GigaOm</a>, that Dropbox paid more than $50 million for Orchestra. However, this was questionable with other sources saying the fee was much closer to $100 million.</p>
<p>On the official <a href="http://www.mailboxapp.com/reservations/?p=1#a-million-mailboxes-and-more" target="_blank">Mailbox blog</a>, they wrote about moving to the new office move after being bought by Dropbox. They also announced that they reached the 1 million reservation mark after six weeks of being available in the Apple store. After <a href="http://www.pushon.co.uk/news/digital-roundup/" target="_blank">our blog on release</a>, the demand still remains high for access to app. With this benchmark they also released version 1.1 of the app to fix a few bugs and adds &#8220;shake to undo&#8221; to its feature set.</p>
<p style="text-align: center;"><img class="aligncenter  wp-image-11997" title="1 Million" src="http://www.pushon.co.uk/wp-content/uploads/1m.png" alt="" width="350" height="350" /></p>
<blockquote><p>“Today we’re releasing an update to Mailbox in the App Store. Among hundreds of fixes and improvements big and small, we’ve added shake to undo—the feature our users asked for most. You can download the version here if you haven’t already updated.”</p></blockquote>
<p>What will Dropbox do next with Mailbox? Rumours circulating around a file attachment integration with Dropbox&#8217;s own services.</p>
<p><strong>TWITTER TURNS SEVEN</strong></p>
<p>Twitter reached the ripe old age of seven this past week, and it looks like its popularity is going to continue to grow.</p>
<p>When did you first tweet and how often do you use it?</p>
<p><iframe width="500" height="281" src="http://www.youtube.com/embed/Bl-FpuehWGA?feature=oembed" frameborder="0" allowfullscreen></iframe></p>
<p><strong>And We’ll leave you with this Chrome Experiment called <a href="http://www.chrome.com/maze/" target="_blank">Maze</a> to keep you busy during the week &#8211; Try it on the PushON Homepage! </strong></p>
<p>The post <a href="http://www.pushon.co.uk/news/digital-roundup-25032013/">Digital RoundUP 25/03/2013</a> appeared first on <a href="http://www.pushon.co.uk">PushON Ltd</a>.</p>]]></content:encoded>
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		<title>Digital RoundUP 18/03/2013</title>
		<link>http://www.pushon.co.uk/news/digital-roundup-18032013/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=digital-roundup-18032013</link>
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		<pubDate>Mon, 18 Mar 2013 16:11:11 +0000</pubDate>
		<dc:creator>Arjun Naik</dc:creator>
				<category><![CDATA[Blog]]></category>
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		<description><![CDATA[<p>Google Reader Last week via the Google Reader blog it was announced that Google Reader would be shut down as of 1st July. The statement said; usage of Google Reader has declined, and as a company we’re pouring all of our energy into fewer products.If you want to retain your Reader data, including subscriptions, you... <a href="http://www.pushon.co.uk/news/digital-roundup-18032013/" class="post-excerpt-continue">Continue reading</a></p><p>The post <a href="http://www.pushon.co.uk/news/digital-roundup-18032013/">Digital RoundUP 18/03/2013</a> appeared first on <a href="http://www.pushon.co.uk">PushON Ltd</a>.</p>]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.pushon.co.uk/news/digital-roundup-18032013/attachment/digital-roundup-copy1/" rel="attachment wp-att-11898"><img class="aligncenter size-full wp-image-11898" title="DigitalRoundUPheader" src="http://www.pushon.co.uk/wp-content/uploads/digital-roundup-copy11.jpg" alt="" width="500" height="200" /></a></p>
<h4><strong>Google Reader</strong></h4>
<p><a href="http://www.pushon.co.uk/news/digital-roundup-18032013/attachment/googlereaderrip-2/" rel="attachment wp-att-11900"><img class="aligncenter size-medium wp-image-11900" title="googlereaderrip" src="http://www.pushon.co.uk/wp-content/uploads/googlereaderrip1-300x180.jpg" alt="" width="300" height="180" /></a></p>
<p style="text-align: justify;">Last week via the <a href="http://googlereader.blogspot.co.uk/">Google Reader blog</a> it was announced that Google Reader would be shut down as of 1<sup>st</sup> July.</p>
<p style="text-align: justify;">The statement said;</p>
<blockquote>
<p style="text-align: justify;">usage of Google Reader has declined, and as a company we’re pouring all of our energy into fewer products.If you want to retain your Reader data, including subscriptions, you can do so through Google Takeout.</p>
</blockquote>
<p style="text-align: justify;">This has upset and affected a lot of its current users such as myself! It’s clear that Google want us to be using Google + as a resource for any news feeds we have. However at present there is no way to export your subscription list without doing it manually into G+.</p>
<p style="text-align: justify;">I like many users use Google Reader on a daily basis; it’s the way I get all my news first thing in the morning all in one place.  On the other hand, will we really miss it?</p>
<p style="text-align: justify;">RSS feeds have been around for a long time and how we digest our news has changed, these days people check Twitter for the latest goings on, or follow people/ groups on social media.</p>
<p>But what are the alternatives when Google Reader closes?</p>
<p><span style="text-decoration: underline;"><em style="font-size: 1em; line-height: 1.5em;">Feedly</em></span></p>
<p><a style="font-size: 1em; line-height: 1.5em;" href="http://www.pushon.co.uk/news/digital-roundup-18032013/attachment/feedly-3/" rel="attachment wp-att-11903"><img class="alignleft size-medium wp-image-11903" title="feedly" src="http://www.pushon.co.uk/wp-content/uploads/feedly2-300x197.png" alt="" width="300" height="197" /></a></p>
<p style="text-align: justify;">Since the announcement that Google Reader is going to close I tried out Feedly and have not been alone with around 500,000 new users signing up for the service in the last few days.</p>
<p>The best feature is the fact that by signing using your Google account all your Google Reader subscriptions transfer over, which is great if you have a large number of subscriptions. The layout is simple and easy to use and it does what Google Reader does and will satisfy most users.</p>
<p><span style="text-decoration: underline;"><em>Flipboard</em></span></p>
<p style="text-align: justify;">Currently Flipboard is stricty an app for Tablets and smart phones. It uses RSS feeds much like the way Feedly does however it is presented in an aesthetically pleasing way.</p>
<p><img class="alignleft size-medium wp-image-11905" title="flipboard" src="http://www.pushon.co.uk/wp-content/uploads/flipboard-170x300.png" alt="" width="170" height="300" /></p>
<div><span style="font-size: 1em; line-height: 1.5em; text-align: justify;">By ‘flipping’ between your stories the layout is much like a magazine.  Flipboard presents your information in a cool and interactive way and is a really nice app to use. Its juts a shame that it currently doesn’t have a desktop version however for those times you’re away from your computer this could be the perfect partner. </span></p>
<p style="text-align: justify;"> What are you going to use when Google Reader closes down on July 1st?</p>
<p>&nbsp;</p>
<p>&nbsp;</p>
<p>&nbsp;</p>
<p><strong style="font-size: 1em; line-height: 1.5em;">BBC Penalised by Google </strong></p>
<p style="text-align: justify;"><strong style="font-size: 1em; line-height: 1.5em;"></strong><span style="font-size: 1em; line-height: 1.5em;">This week we saw Google penalize the BBC news site for having Unnatural Links. It was reported in The Search Engine Roundtable that they had managed to find a BBC News employee who had posted in the Google Help Forums.</span>Nick was looking for advice from Google and fellow SEOs on how to find those unnatural links they were penalised for, so they can then be removed and submitted for reconsideration. Nick wrote:</p>
<blockquote>
<p style="text-align: justify;">“I am a representative of the BBC site and on Saturday we got a ‘notice of detected unnatural links’. Given the BBC site is so huge, with so many independently run sub sections, with literally thousands or agents and authors, can you give us a little clue as to where we might look for these ‘unnatural links’.”</p>
</blockquote>
<h4><strong>New Pinterest layout and Analytics</strong></h4>
<p style="text-align: justify;">With the new Pinterest layout being rolled out on Monday, Pinterest decided to include a surprising new feature that would allow Pinterest Analytics to be used. The new layout includes a subtle update of the newsfeed which allows larger images to be shown and a less cluttered.</p>
<p style="text-align: center;"><img class="aligncenter  wp-image-11911" title="Pinterest" src="http://www.pushon.co.uk/wp-content/uploads/pint-1024x519.jpg" alt="" width="491" height="249" /></p>
<p>With the new analytics tool, you can now access statistics of your Pins, Pinners, Repins, Repinners, Impressions, Reach, Clicks and Visitors, this now allows users to identify their most influential followers and engaging content.</p>
<p style="text-align: center;"><img class="aligncenter  wp-image-11912" title="Analytics " src="http://www.pushon.co.uk/wp-content/uploads/analy.png" alt="" width="176" height="255" /></p>
<h4 style="text-align: left;">ebay dismisses paid search</h4>
<p style="text-align: justify;">A story that triggered a lot of discussion last week was eBay&#8217;s claims that Google AdWords has little or no impact on traffic or sales. eBay <a title="eBay Study on the Effectiveness of Paid Search" href="http://conference.nber.org/confer/2013/EoDs13/Tadelis.pdf" target="_blank">conducted a study</a> on the effectiveness of paid search in which it paused a certain proportion of its ads containing both branded and unbranded keywords. The company claims that the results of the study show that SEM for branded terms are &#8216;ineffective&#8217; because users click on its organic links. For non-branded keywords, eBay only found a marginal impact on traffic, stating that:</p>
<blockquote>
<p style="text-align: justify;">Large ﬁrms like eBay with powerful brands will see little beneﬁt from paid search advertising because most consumers already know that they exist, as well as what they have to offer.</p>
</blockquote>
<p style="text-align: justify;">eBay&#8217;s indictment of the entire SEM industry can only be sniggered at by those who have seen the company&#8217;s paid search strategy in action. eBay&#8217;s use (abuse is probably a better word) of Dynamic Keyword Insertion, or DKI, has seen them run some of the most ridiculous and nonsense ads you&#8217;ll ever see. <img class="aligncenter size-full wp-image-11924" title="ebay adwords" src="http://www.pushon.co.uk/wp-content/uploads/ebay-adwords1.png" alt="eBay's AdWords strategy" width="465" height="238" />   With this carpet-bombing approach it&#8217;s no wonder eBay is deeming paid search &#8216;ineffective.&#8217; But rather than blaming AdWords or paid search marketers maybe they should take a look at their ad strategy.</p>
<p style="text-align: justify;"><span style="font-family: RobotoBlack, Helvetica, Arial; text-transform: uppercase; line-height: normal;">google rolls out panda update </span></p>
<p style="text-align: justify;"><span style="font-size: 1em; line-height: 1.5em;">Matt Cutts announced last Monday that a new Panda update was coming over the weekend, seven weeks after the last one. Cutts also revealed that after this latest update, Panda #25, the algorithm will be updated on a rolling basis.</span> Until now Google have always manually pushed out updates, giving webmasters and SEOs a bit of pre-warning. Updates are now likely to be less transparent and more frequent. It&#8217;s also fair to assume that the changes in the algorithm will be less significant and have less of an impact on the search results.</p>
<p style="text-align: justify;">That&#8217;s it for our Digital RoundUP this week, come back next Monday for more industry news!</p>
<p style="text-align: justify;">I would like to mention that Roy our Creative Director is doing the Bupa Manchester 10k in May its all for a good cause and money goes to Macmillan Cancer Support.</p>
<p style="text-align: justify;">If you would like to make a donation you can do at;</p>
<p><a href="https://www.justgiving.com/roy-wilding/">http://www.justgiving.com/roy-wilding/</a></p>
<p style="text-align: justify;">
</div>
<p>The post <a href="http://www.pushon.co.uk/news/digital-roundup-18032013/">Digital RoundUP 18/03/2013</a> appeared first on <a href="http://www.pushon.co.uk">PushON Ltd</a>.</p>]]></content:encoded>
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		<title>Digital RoundUP 04/03/2013</title>
		<link>http://www.pushon.co.uk/news/digital-roundup-04032013/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=digital-roundup-04032013</link>
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		<pubDate>Mon, 04 Mar 2013 15:53:57 +0000</pubDate>
		<dc:creator>James Whitelock</dc:creator>
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		<guid isPermaLink="false">http://www.pushon.co.uk/?p=11784</guid>
		<description><![CDATA[<p>google+ Sign-in Last Tuesday Google launched Google+ Sign-In for third party developers, they can now allow users to sign into applications using their Google+ account. This is Google&#8217;s latest attempt to get &#8216;normal&#8217; people using the social network, it will also give the search giant plenty of user data to slobber over. Google is claiming... <a href="http://www.pushon.co.uk/news/digital-roundup-04032013/" class="post-excerpt-continue">Continue reading</a></p><p>The post <a href="http://www.pushon.co.uk/news/digital-roundup-04032013/">Digital RoundUP 04/03/2013</a> appeared first on <a href="http://www.pushon.co.uk">PushON Ltd</a>.</p>]]></description>
			<content:encoded><![CDATA[<p><img class="aligncenter size-full wp-image-11756" title="digital-roundup-logo" src="http://www.pushon.co.uk/wp-content/uploads/digital-roundup-copy1.jpg" alt="" width="500" height="200" /></p>
<h4>google+ Sign-in</h4>
<p>Last Tuesday Google <a title="Introducing Google+ Sign-In" href="http://googleplusplatform.blogspot.co.uk/2013/02/google-plus-sign-in.html" target="_blank">launched</a> Google+ Sign-In for third party developers, they can now allow users to sign into applications using their Google+ account. This is Google&#8217;s latest attempt to get &#8216;normal&#8217; people using the social network, it will also give the search giant plenty of user data to slobber over.</p>
<p><img class="alignright size-medium wp-image-11785" title="Try the red pill" src="http://www.pushon.co.uk/wp-content/uploads/trytheredpill-300x193.png" alt="Google+ Sign-In: Try the red pill" width="300" height="193" />Google is claiming that its new sign-in functionality is more secure than the likes of Twitter and, in particular, Facebook. It also gives users sharing options so that their social networks aren&#8217;t spammed with app updates and activity. Google+ director Matt Waddell <a title="Try the red pill" href="https://plus.google.com/103541694080221120019/posts/DZxrMEafzJ3" target="_blank">released an image</a> taking an indirect (but quite obvious) shot at Facebook with the tagline &#8216;Try the red pill.&#8217; Facebook have received criticism in the past for &#8216;social spam&#8217;, however, <a title="Is The Google+ 'Spam-Free' Sign-In Really That Different From Facebook?" href="http://marketingland.com/google-sign-in-facebook-34698" target="_blank">Danny Sullivan</a> took a closer look at Google&#8217;s new feature and decided that it&#8217;s not too dissimilar.</p>
<p>Take a look at Google&#8217;s launch video:</p>
<p><iframe width="500" height="281" src="http://www.youtube.com/embed/vydTPnIjAHI?feature=oembed" frameborder="0" allowfullscreen></iframe></p>
<h4>Google: how search works</h4>
<p>A busy week for Google, it also released a stunning interactive infographic called &#8216;<a title="How Search Works - The Story - Inside Search" href="http://www.google.com/insidesearch/howsearchworks/thestory/" target="_blank">How Search Works</a>.&#8217; If you haven&#8217;t seen it yet and are thinking, &#8216;urgh, another SEO infographic&#8217;, take a look it&#8217;s pretty cool. The infographic itself gives a pretty basic and general overview of how Google indexes and ranks websites, but it also has some useful stuff for professional SEOs.</p>
<p>The coolest part is probably the <a title="Fighting Spam - Inside Search" href="http://www.google.com/insidesearch/howsearchworks/fighting-spam.html" target="_blank">live spam screenshots</a> which show examples of &#8216;pure spam&#8217; that Google has penalised. This is updated in real-time and some of the examples are pretty humorous.</p>
<blockquote><p>These pages are examples of &#8216;pure spam.&#8217; They appear to use aggressive spam techniques such as automatically generated gibberish, cloaking and scraping content from other websites.</p></blockquote>
<p>This page also goes on to list the types of spam that Google looks for and takes action on such as cloaking, keyword stuffing and unnatural links to/from a site.</p>
<p>Google also published data for the first time on manual actions, webmaster notifications and reconsideration requests. The data in these graphs is really interesting. The graph below shows the number of websites that have had manual action taken against them over the last 8 years and is broken down by the different spam types.</p>
<p style="text-align: center;"><a href="http://www.pushon.co.uk/wp-content/uploads/google-manual-action.jpg" rel="lightbox[11784]" title="google-manual-action"><img class="aligncenter  wp-image-11790" title="google-manual-action" src="http://www.pushon.co.uk/wp-content/uploads/google-manual-action.jpg" alt="Google Manual Action by Month" width="474" height="172" /></a></p>
<h4>YAHOO CEO BANS WORKING FROM HOME</h4>
<p><span style="font-size: 1em; line-height: 1.5em;"><img class="wp-image-11799 alignleft" title="Marissa Mayer" src="http://www.pushon.co.uk/wp-content/uploads/Redesigning-Yahoo_Maho1-300x203.jpg" alt="Marissa Mayer, Yahoo CEO" width="219" height="149" />Marissa Mayer, the Yahoo CEO, sent an email out to thousands of her employees last week in which she announced she was banning them from working ‘remotely.&#8217;</span></p>
<p>As a result, several hundred staff must relocate to their nearest Yahoo office by June or quit. Mayer’s said &#8216;to become the absolute place to work, communication and collaboration will be important, so we all need to be working side-by-side. That is why it is critical that we are all present in our offices.&#8217;</p>
<p>Those who only work one or two days in the office will have to submit to the new regime. &#8216;Some of the best decisions and insights come from hallway and cafeteria discussions, meeting new people, and impromptu team meetings,&#8217; she says, &#8216;speed and quality are often sacrificed when we work from home.&#8217;</p>
<h4>groupon send andrew mason packing</h4>
<p>It came as little surprise last week when Andrew Mason was relieved from his post as CEO of Groupon. The company has been going through a rough patch since going public just over a year ago, and its poor 4th quarter earnings sent its stock reeling.</p>
<p>Rumours of Mason&#8217;s exit have been floating around for a while now, and he seemed to be expecting it as on Thursday he released <a title="Andrew Mason's Letter to Groupon Employees" href="https://www.jottit.com/v5wux/" target="_blank">this letter</a> to his employees on Twitter.</p>
<blockquote class="twitter-tweet" width="500"><p>For Groupon Employees: <a href="https://t.co/WRQlwN56Q0" title="https://www.jottit.com/v5wux/">jottit.com/v5wux/</a> (Apparently, sharing oranges is necessary but insufficient <a href="https://twitter.com/search/%23leadership">#leadership</a>)</p>
<p>&mdash; Andrew Mason (@andrewmason) <a href="https://twitter.com/andrewmason/status/307239473165516800">February 28, 2013</a></p></blockquote>
<p><script async src="//platform.twitter.com/widgets.js" charset="utf-8"></script></p>
<blockquote><p>&#8216;After four and a half intense and wonderful years as CEO of Groupon, I&#8217;ve decided that I&#8217;d like to spend more time with my family. Just kidding &#8211; I was fired today.&#8217;</p></blockquote>
<p>Mason took full responsibility for his role in Groupon&#8217;s recent poor performance and told his former employees; &#8216;You are doing amazing things at Groupon, and you deserve the outside world to give you a second chance. I&#8217;m getting in the way of that.&#8217;</p>
<p>Groupon, now valued at less than £2 billion, is searching for Mason&#8217;s replacement. In the meantime, Executive Chairman Eric Lefkofsky and Vice Chairman Ted Leonsis are taking the reins.</p>
<p>That&#8217;s our weekly RoundUP of industry news, I&#8217;ll leave you with this little treat from Qualcomm:</p>
<p><iframe width="500" height="281" src="http://www.youtube.com/embed/zpdcUakdQVA?feature=oembed" frameborder="0" allowfullscreen></iframe></p>
<p>The post <a href="http://www.pushon.co.uk/news/digital-roundup-04032013/">Digital RoundUP 04/03/2013</a> appeared first on <a href="http://www.pushon.co.uk">PushON Ltd</a>.</p>]]></content:encoded>
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		<title>Digital RoundUP 18/02/2013</title>
		<link>http://www.pushon.co.uk/news/digital-roundup/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=digital-roundup</link>
		<comments>http://www.pushon.co.uk/news/digital-roundup/#comments</comments>
		<pubDate>Mon, 18 Feb 2013 16:36:35 +0000</pubDate>
		<dc:creator>Pedrom Pourkashanian</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[Clever Stuff]]></category>
		<category><![CDATA[General News]]></category>
		<category><![CDATA[Industry News]]></category>
		<category><![CDATA[News]]></category>
		<category><![CDATA[PushON Insights]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Training]]></category>

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		<description><![CDATA[<p>Welcome to a new feature from the PushON team, every Monday we will be putting our Digital RoundUP blog online. This is your chance to catch up on the news from the last 7 days within the digital sector. Mailbox Email App Release  To start the week off, we were given the opportunity to test... <a href="http://www.pushon.co.uk/news/digital-roundup/" class="post-excerpt-continue">Continue reading</a></p><p>The post <a href="http://www.pushon.co.uk/news/digital-roundup/">Digital RoundUP 18/02/2013</a> appeared first on <a href="http://www.pushon.co.uk">PushON Ltd</a>.</p>]]></description>
			<content:encoded><![CDATA[<p><img class="alignnone size-full wp-image-11610" title="Digital roundUP" src="http://www.pushon.co.uk/wp-content/uploads/digital-roundup-copy.jpg" alt="" width="500" height="200" /></p>
<p>Welcome to a new feature from the PushON team, every Monday we will be putting our Digital RoundUP blog online. This is your chance to catch up on the news from the last 7 days within the digital sector.</p>
<p><strong>Mailbox Email App Release </strong></p>
<p><img class="wp-image-11601 alignright" title="Mailbox" src="http://www.pushon.co.uk/wp-content/uploads/mailbox-logo-big-100024710-large-300x200.png" alt="" width="180" height="120" /></p>
<p>To start the week off, we were given the opportunity to test out the latest Mailbox app to be released on the iPhone.</p>
<p>&nbsp;</p>
<p><iframe width="500" height="281" src="http://www.youtube.com/embed/CICMxwgm274?feature=oembed" frameborder="0" allowfullscreen></iframe></p>
<p>After reading the article in <a href="http://mashable.com/2013/01/22/mailbox-app-review/" target="_blank">Mashable</a> we signed up for the app using the reservation system they initially set up. Once the app was released onto the app store we were up and running within 24 hours in the queue, starting at 6,000 with 600,000+ people behind, all waiting to see what the hype around the app was about. Due to this long drawn out process we heard mixed opinions from people about having to wait this long to use an app, with Arj in the office starting at around 950,000 and only just passing 600,000 today (some 7 days later).</p>
<p><img class="alignnone size-medium wp-image-11605" title="Mailbox" src="http://www.pushon.co.uk/wp-content/uploads/photo-169x300.png" alt="" width="169" height="300" />  <img class="alignnone size-medium wp-image-11606" title="Arjun's place in queue" src="http://www.pushon.co.uk/wp-content/uploads/photo-2-169x300.png" alt="" width="169" height="300" /></p>
<p>The app is great for Gmail users as it instantly encourages you to tidy up your inbox, sorting through all the archived emails and spam in one go. When starting up, I was prompted with the information that I had 1,500 unread emails <em>(I&#8217;m blaming the iPhone Mail app for this)</em>. After a few hours sorting through all the emails, I was informed that within &#8216;<em>Settings</em>&#8216; you could change the &#8216;<em>Badge Count</em>&#8216; to &#8216;<em>Show 1 for new messages</em>&#8216;, a quick fix for those who don&#8217;t have the time to trawl through the 100&#8242;s of unread emails that have been archived through the iPhones original &#8217;<em>Mail</em>&#8216; app.</p>
<p><span style="font-size: 1em; line-height: 1.5em;">Another useful tool built into the &#8216;<em>Settings</em>&#8216;, is the <strong>Snoozes</strong> option, where you can Start your day at say 8:00 AM, Start the weekend at 10:00 AM and End your day at 6:00 PM to ensure that you are not </span>overrun<span style="font-size: 1em; line-height: 1.5em;"> with constant notifications once you are out of work hours.</span></p>
<p>Overall, the app is the perfect alternative to the iPhone&#8217;s built in Mail app and provides some stiff competition and potential features for iPhone to mull over if they want to improve their services. The ease of swiping right to save or delete and swiping left to archive or remind yourself at a later date is a real dream to use and it will have you swiping from right to left all day.</p>
<p>We give this app a 4 out of 5, if you didn&#8217;t have to wait to use it then we would give it 5 out of 5.</p>
<p><img class="alignnone size-full wp-image-11616" title="Pushons" src="http://www.pushon.co.uk/wp-content/uploads/pushons.png" alt="" width="120" height="30" /></p>
<p>Download <a href="https://itunes.apple.com/us/app/mailbox/id576502633?mt=8">Mailbox</a> here and get to the back of the queue!</p>
<p><strong>Lego forces management to sit social exams</strong></p>
<p>Lego’s director of social media Lars Silberbauer said that “everyone in a company needs to get what it is to be social”.</p>
<p>Anyone who uses social media at Lego were already subjected to a development programme. Participants undertake a day-long course which culminates in a theoretical and practical exam.</p>
<p>Silberbauer emphasised the value of social media;</p>
<p>“We have four ways of creating value out of creating engagement,” he said. “Increasing sales, becoming more efficient in our marketing, building brand affinity and protecting our brand via social media.”</p>
<p style="text-align: center;"><img class="aligncenter  wp-image-11597" title="Lego" src="http://www.pushon.co.uk/wp-content/uploads/lego-social-media.jpg" alt="" width="461" height="308" /></p>
<p><strong>Yandex passes Bing to become 4<sup>th</sup> Largest Search Engine</strong></p>
<p>Yandex (the Russian search engine) surpasses Microsoft’s Bing on the number of monthly search queries worldwide. Bing did 4.477 billion queries and Yandex did 4.844 billion, although both were eclipsed by Google with 114.73 billion queries and a 65.2% market share.</p>
<p>In third place was the Chinese search engine Baidu, so what does this all mean?</p>
<p>Put simply, the audience growth in Russia is on an upward trajectory whereas in the Western markets it has somewhat stagnated. 2013 could prove to be Bing&#8217;s toughest year.</p>
<p>The post <a href="http://www.pushon.co.uk/news/digital-roundup/">Digital RoundUP 18/02/2013</a> appeared first on <a href="http://www.pushon.co.uk">PushON Ltd</a>.</p>]]></content:encoded>
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		<title>They’ll have to do it this way if they want to speak to us..</title>
		<link>http://www.pushon.co.uk/news/theyll-have-to-do-it-this-way-if-they-want-to-speak-to-us-2/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=theyll-have-to-do-it-this-way-if-they-want-to-speak-to-us-2</link>
		<comments>http://www.pushon.co.uk/news/theyll-have-to-do-it-this-way-if-they-want-to-speak-to-us-2/#comments</comments>
		<pubDate>Thu, 31 Jan 2013 14:51:00 +0000</pubDate>
		<dc:creator>Amy McCartney</dc:creator>
				<category><![CDATA[Digital Blog]]></category>
		<category><![CDATA[General News]]></category>
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		<guid isPermaLink="false">http://www.pushon.co.uk/?p=11373</guid>
		<description><![CDATA[<p>So today I saw the PR Week article: http://www.prweek.com/uk/news/article/1168936/ryanairs-new-comms-chief-eschew-social-media/ and immediately had a facepalm moment. It really does amaze me the amount of people who work for massive brands and have influence over customer communication/marketing who seem to think that people will only engage with their brand in the ways set out by the management or... <a href="http://www.pushon.co.uk/news/theyll-have-to-do-it-this-way-if-they-want-to-speak-to-us-2/" class="post-excerpt-continue">Continue reading</a></p><p>The post <a href="http://www.pushon.co.uk/news/theyll-have-to-do-it-this-way-if-they-want-to-speak-to-us-2/">They’ll have to do it this way if they want to speak to us..</a> appeared first on <a href="http://www.pushon.co.uk">PushON Ltd</a>.</p>]]></description>
			<content:encoded><![CDATA[<p>So today I saw the PR Week article: <a href="http://www.prweek.com/uk/news/article/1168936/ryanairs-new-comms-chief-eschew-social-media/">http://www.prweek.com/uk/news/article/1168936/ryanairs-new-comms-chief-eschew-social-media/</a> and immediately had a facepalm moment. It really does amaze me the amount of people who work for massive brands and have influence over customer communication/marketing who seem to think that people will only engage with their brand in the ways set out by the management or project planning team. I heard something once and can’t remember the source, however it stuck with me: You are not what you say your brand is; you are what the general public says your brand is.</p>
<p>Luckily the brands I work with at the moment are very switched on, but this story riled me today because I’ve seen this ‘they’ll have to do it this way if they want to speak to us’ and ‘that’s the best way for US to deal with the customer’ approach previously. I’ve been in the room with one of these people who wouldn’t listen to my very valid ‘but the customer simply won’t do that – it will annoy them and they will just leave the site’ concern. It was ignored and the project was rolled out. Surprise surprise, things didn’t go well down the line.</p>
<p>Now I wouldn’t claim to be a leading expert in marketing and communications, especially as there are always things to learn and new ways of being creative, but I’ve been in customer service roles for 12 years, worked with a lot of companies in that time and dealt with a ridiculous amount of customers and clients. I’ve also seen and been involved with a lot of marketing plans over the past 5 years, completed a Psychology degree and I have also been a customer myself, so I’d like to think I’ve got a handle on customer relations and behaviour.</p>
<p>The one major thing I’ve learned (and this shouldn’t come as a surprise to most people) is that people WILL talk about the companies they come into contact with (especially if they have a bad experience) and people WILL choose the avenue that is most convenient for them to get in touch. If you do not provide a range of options for contact and make doing business with your company easy, people will choose your competitor who does. You cannot stop this. And you cannot control this.</p>
<p>You also cannot say that you aren’t doing social media. Sorry to say it, but if you are a company that provides a product or service (I think that covers most companies!) then your customers are likely to be doing social media, and therefore so are you if they mention you.</p>
<p>If not dealt with correctly, complaints can escalate and let’s be honest, people love a good complaint and a good gossip, as Mr Kiely from Ryanair clearly knows &#8211; <em>&#8216;We find that if an issue breaks in one country, within a matter of hours or days it has spread across Europe,&#8217; he said. &#8216;It is important to nip those in the bud.&#8217; – </em>Sorry love, but simply denying social media as a channel is not nipping things in the bud. How risky.</p>
<p>To illustrate, I tweeted about the article above and one of the comments I received back was this:</p>
<p><a href="http://www.pushon.co.uk/news/theyll-have-to-do-it-this-way-if-they-want-to-speak-to-us-2/attachment/cr44rvc35tr54rt/" rel="attachment wp-att-11374"><img class="aligncenter size-full wp-image-11374" title="Tweet" src="http://www.pushon.co.uk/wp-content/uploads/cr44rvc35tr54rt.jpg" alt="" width="513" height="185" /></a></p>
<p>I agree.</p>
<p>The post <a href="http://www.pushon.co.uk/news/theyll-have-to-do-it-this-way-if-they-want-to-speak-to-us-2/">They’ll have to do it this way if they want to speak to us..</a> appeared first on <a href="http://www.pushon.co.uk">PushON Ltd</a>.</p>]]></content:encoded>
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		<title>Welcome PushON New Recruits!</title>
		<link>http://www.pushon.co.uk/blog/latest-news/welcome-pushon-new-recruits/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=welcome-pushon-new-recruits</link>
		<comments>http://www.pushon.co.uk/blog/latest-news/welcome-pushon-new-recruits/#comments</comments>
		<pubDate>Thu, 31 Jan 2013 10:36:00 +0000</pubDate>
		<dc:creator>Pedrom Pourkashanian</dc:creator>
				<category><![CDATA[General News]]></category>
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		<guid isPermaLink="false">http://www.pushon.co.uk/?p=11258</guid>
		<description><![CDATA[<p>The past year has been exciting for us at PushON, we are happy to announce that we have bolstered the team with 8 new recruits! We would like to welcome all of the new recruits to the office. Here is a quick overview to introduce them: Jonny &#8211; Junior SEO Jonny joined PushON towards the... <a href="http://www.pushon.co.uk/blog/latest-news/welcome-pushon-new-recruits/" class="post-excerpt-continue">Continue reading</a></p><p>The post <a href="http://www.pushon.co.uk/blog/latest-news/welcome-pushon-new-recruits/">Welcome PushON New Recruits!</a> appeared first on <a href="http://www.pushon.co.uk">PushON Ltd</a>.</p>]]></description>
			<content:encoded><![CDATA[<p>The past year has been exciting for us at PushON, we are happy to announce that we have bolstered the team with 8 new recruits!</p>
<p>We would like to welcome all of the new recruits to the office. Here is a quick overview to introduce them:</p>
<p><strong>Jonny &#8211; Junior SEO</strong></p>
<p><img class="alignright size-full wp-image-11268" title="Jonny Pennington" src="http://www.pushon.co.uk/wp-content/uploads/Jonny1.png" alt="" width="150" height="150" /></p>
<p>Jonny joined PushON towards the end of 2012 to join the expanding SEO team; working on on-site and off-site SEO activities, and keyword and competitor research for clients across a number of industries.</p>
<p>Read more about Jonny <a href="http://www.pushon.co.uk/author/jonnypennington/">here</a>.</p>
<p><strong>James &#8211; Junior SEO Consultant</strong></p>
<p><img class="alignright size-full wp-image-11357" title="James Whitelock" src="http://www.pushon.co.uk/wp-content/uploads/James.jpg" alt="" width="150" height="150" /></p>
<p>James joined PushON in 2013, working part-time as a Junior SEO whilst he finishes his degree in International Consumer Marketing at MMU. After completing his exams in May, James will join the team full-time in a work placement working on SEO and online marketing.</p>
<p>Read more about James <a href="http://www.pushon.co.uk/author/jameswhitelock/">here</a>.</p>
<p><strong>Arj - Search and Social Strategist</strong></p>
<p><img class="alignright size-full wp-image-11270" title="Arj Naik" src="http://www.pushon.co.uk/wp-content/uploads/Arj.png" alt="" width="150" height="150" /></p>
<p>Arj joined PushON in 2013 working on search and social media strategies for clients whilst helping to maintain PushON’s social media channels. This feeds into Arj’s passion for social media.</p>
<p>Read more about Arj <a href="http://www.pushon.co.uk/author/arjunnaik/">here</a>.</p>
<p><strong>Gio &#8211; PPC Specialist</strong></p>
<p><img class="alignright size-full wp-image-11271" title="Giovanni di Cosmo" src="http://www.pushon.co.uk/wp-content/uploads/Gio.png" alt="" width="150" height="150" /></p>
<p>Giovanni (call him Gio, it’s easier!), is a PPC specialist at PushON. He has worked in Sales and Marketing for over three years, both agency and publisher-side; and across PPC campaign management, affiliate management and account management.</p>
<p>Read more about Gio <a href="http://www.pushon.co.uk/author/giovannidicosmo/">here</a>.<span style="font-size: 1em; line-height: 1.5em;"> </span></p>
<p><strong>Dean - Web Designer</strong></p>
<p><img class="size-full wp-image-11261 alignright" title="Dean Dolan" src="http://www.pushon.co.uk/wp-content/uploads/34.jpg" alt="" width="150" height="150" /></p>
<p>Dean is a web designer and front-end developer, graphic designer and recent Design for Digital Media graduate at the University of Salford.</p>
<p>Read more about Dean <a href="http://www.pushon.co.uk/author/deandolan/">here</a>.</p>
<p>&nbsp;</p>
<p><strong>Pedrom - Social Media Content Strategist</strong></p>
<p><img class="size-full wp-image-11259 alignright" title="Pedrom Pourkashanian" src="http://www.pushon.co.uk/wp-content/uploads/28.jpg" alt="" width="150" height="150" /></p>
<p>Pedrom joined PushON in 2012 working as a Social Media and Content Strategist. He provides efficient social skills and knowledge that can be applied to clients to help improve brand awareness.</p>
<p>Read more about Pedrom <a href="http://www.pushon.co.uk/author/pedrom/">here</a>.</p>
<p><strong>Matt - Senior SEO Consultant</strong></p>
<p><img class="alignright size-full wp-image-11352" title="Matt Davies" src="http://www.pushon.co.uk/wp-content/uploads/Matt1.jpg" alt="" width="150" height="150" /></p>
<p>Matt Davies is a seasoned SEO professional, having worked<span style="font-size: 1em; line-height: 1.5em;">in the online marketing sector since graduating from Manchester University in 2005 with a degree in Media and and Business Management. He&#8217;s worked at some of the Northwest&#8217;s best known specialist digital agencies, and is now proud to count PushON amongst them.</span></p>
<p><span style="font-size: 1em; line-height: 1.5em;">Read more about Matt </span><a style="font-size: 1em; line-height: 1.5em;" href="http://www.pushon.co.uk/author/mattdavies/">here</a><span style="font-size: 1em; line-height: 1.5em;">.</span></p>
<p><strong>Daniel &#8211; Search Marketing Consultant</strong></p>
<p><img class="alignright size-full wp-image-11354" title="Daniel Collier" src="http://www.pushon.co.uk/wp-content/uploads/35.jpg" alt="" width="150" height="150" /></p>
<p>Daniel moved to the growing digital city of Manchester mid-2012, soon finding a home within the marketing team of PushOn.  Having worked for an agency in Brighton previously Daniel has brought with him a wealth of experience in offsite optimisation and outreach work. As an SEO consultant he currently works on providing clients with up to date insights in various blogging niches as well undertaking outreach work within those niches.</p>
<p>Read more about Dan <a href="http://www.pushon.co.uk/author/danielcollier/">here</a>.</p>
<p>The post <a href="http://www.pushon.co.uk/blog/latest-news/welcome-pushon-new-recruits/">Welcome PushON New Recruits!</a> appeared first on <a href="http://www.pushon.co.uk">PushON Ltd</a>.</p>]]></content:encoded>
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		<title>10k for Mark Cadwaladr</title>
		<link>http://www.pushon.co.uk/blog/10k-for-mark-cadwaladr/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=10k-for-mark-cadwaladr</link>
		<comments>http://www.pushon.co.uk/blog/10k-for-mark-cadwaladr/#comments</comments>
		<pubDate>Mon, 03 Sep 2012 11:14:12 +0000</pubDate>
		<dc:creator>Jordan Wilson</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[General News]]></category>
		<category><![CDATA[News]]></category>

		<guid isPermaLink="false">http://www.pushon.co.uk/?p=10422</guid>
		<description><![CDATA[<p>As you may already know, we have recently lost a dear friend. Mark Cadwaladr sadly passed away in June, and to pay tribute to the great man 3 members of PushON are joining the &#8216;In Memory of Mark Cadwaladr&#8216; team in the Salford 10k this Sunday (9th September). Mark was a true gentleman and touched many... <a href="http://www.pushon.co.uk/blog/10k-for-mark-cadwaladr/" class="post-excerpt-continue">Continue reading</a></p><p>The post <a href="http://www.pushon.co.uk/blog/10k-for-mark-cadwaladr/">10k for Mark Cadwaladr</a> appeared first on <a href="http://www.pushon.co.uk">PushON Ltd</a>.</p>]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.pushon.co.uk/blog/10k-for-mark-cadwaladr/attachment/sony-dsc/" rel="attachment wp-att-10429"><img class="alignnone  wp-image-10429" title="SONY DSC" src="http://www.pushon.co.uk/wp-content/uploads/mark1.jpg" alt="" width="490" height="329" /></a></p>
<p>As you may already know, we have recently lost a dear friend. <a href="http://twitter.com/markcadwaladr" target="_blank">Mark Cadwaladr</a> sadly passed away in June, and to pay tribute to the great man 3 members of PushON are joining the &#8216;<a href="http://www.justgiving.com/RIPMarkCadwaladr/" target="_blank">In Memory of Mark Cadwaladr</a>&#8216; team in the Salford 10k this Sunday (9th September).</p>
<p>Mark was a true gentleman and touched many lives with his kind, friendly nature. In fact, the charity which all the donations are going to, <a href="http://www.thewellspring.btck.co.uk/" target="_blank">The Wellspring</a>, was regularly visited by Mark as he offered his time and expertise to help those in need.</p>
<p>Please spare anything you can to this great cause at <a href="http://www.justgiving.com/RIPMarkCadwaladr/">http://www.justgiving.com/RIPMarkCadwaladr/</a>. The PushON team members will be tweeting at the event (<a href="http://twitter.com/Psychobel" target="_blank">@psychobel</a>, <a href="http://twitter.com/jordandwilson" target="_blank">@jordandwilson</a>, <a href="http://twitter.com/tomfittonuk" target="_blank">@tomfittonuk</a>) so you can follow PushON MD Simon Wharton as he attempts to run at least 10% of the race, followed by a wheeze, a walk and possibly even a crawl.</p>
<p>The post <a href="http://www.pushon.co.uk/blog/10k-for-mark-cadwaladr/">10k for Mark Cadwaladr</a> appeared first on <a href="http://www.pushon.co.uk">PushON Ltd</a>.</p>]]></content:encoded>
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