PPC Blog

New Clicks Feature in Google Analytics

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Posted on October 3, 2011 by Dan Roche

While browsing through my client list in Google Analytics today I noticed a “new” (may have just gone un-noticed) feature. Under the Advertising-Campaigns navigation is a new heading which is called clicks (see below)   This new feature allows PPC advertisers to view Adwords data in Analytics such as spend, click through rate, average cost… Read more >

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Pros and Cons of Competitor Brand Bidding In PPC

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Posted on September 12, 2011 by Katrina Gallagher

Something I’d always recommend testing, but here’s a quick summary of the pros and cons of bidding on competitors brand names, slogans, and miss-spellings : Reasons to avoid bidding on your competitors brand terms It can annoy your competitors, and you’re likely to receive a cross email/call asking you to stop.  It is however completely… Read more >

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SEO Weekly Roundup #8

Posted on August 19, 2011 by Jordan Wilson

Here are the latest happenings in the digital stratosphere over the past week or so: Foursquare business pages Foursquare have finally opened business pages to the masses. Previously, only the biggest of brands seemed to be allowed a business page that had to be created by Foursquare’s in-house development team. This move however should help… Read more >

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SEO Weekly Roundup #1 from PushON

Posted on February 8, 2011 by Mark Mayne

Today we are re-launching our weekly SEO roundup feature where we will summarise the weeks events and findings in search, social media and web development. We will of course throw in a few random tips and ramblings for good measure. We hope to be posting these every tuesday so don’t forget to subscribe to our… Read more >

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Roger Boyes: Riding the Trend

Posted on March 26, 2010 by Simon Wharton

Much hillarity across t’internet due to the byline on the Times Article “Vienna Boys’ Choir Caught up in Sex Abuse Scandal” by Roger Boyes.  Well, this has gone across the social media space like wildfire and has been trending on Twitter. It occured to my cynical mind that this might just possibly be a linkbait… Read more >

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