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Current Category - Conferences

PushON at SAScon 2013 – Day 2: Increasing Site Engagement

increasing site engagement: Lee duddell from whatusersdo & Panel   Presentation from Lee Duddell, MD of WhatUsersDo – a company who deliver online user testing Shown a few amusing examples of bad user experience in the buying process – users unable to locate sections of site or operate it Appliances online increased conversions by 9.5%… Continue reading

PushON at SAScon 2013 – Day 2: Live Blogs

FOLLOW OUR LIVE BLOGS BELOW:   INCREASING SITE ENGAGEMENT – FOUNDER AND HEAD OF WHATUSERSDO INTEGRATING SEARCH AND SOCIAL WITH THE WIDER MARKETING MIX: SPEAKERS INCLUDE ANDY BETTS, JUDITH LEWIS, JON MYERS AND ANDREW WARREN PAYNE.   DELIVERING INSIGHTS FROM SOCIAL MEDIA: SPEAKERS INCLUDE KRISTAL IRELAND AND SEAN WALSH

PushON at SAScon 2013 – Day 1: Social Proof – ZMOT

Social Proof – ZMOT : Matt roberts, linkdex, nick garner, searchworks, kevin gibbons, blueglass and claire thompson, waves Pr   In the old days Brands would market through TV and Bill Boards. Because you didn’t have any friends who may be interested in those products, you’d go to the shop and the sales person would… Continue reading

PushON at SAScon 2013 – Day 1: Live Blogs

Follow our live blogs Below:    KEYNOTE – ALISTAIR THORNTON MARKETING DIRECTOR, THOMSONLOCAL.COM   ADVANCED PPC TECHNIQUES – PETER COBLEY, HOMEJAMES, BEN WIGHTMAN, LATITUDE AND LAURENT BONInFANTE, ACQUISIO   WINNING IN A MULTI-SCREEN WORLD – RICH QUICK, ARNOLD CLARK   SOCIAL PROOF – ZMOT : MATT ROBERTS, LINKDEX, NICK GARNER, SEARCHWORKS, KEVIN GIBBONS, BLUEGLASS AND… Continue reading

PushON at SAScon 2013 – Day 1: Embracing Enhanced Campaigns

Embracing enhanced campaigns – jon myers, Marin and elroy condor, stickyeyes, chris johnson, google   Enhanced campaigns were initially explained as making things simpler in PPC but it was met with a negative reaction, including a petition launched in Germany to have it over turned. All campaigns need to be enhanced by July 22nd with… Continue reading

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