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Current Category - SAScon

The SASCon and Pro Manchester Quarterly

SAScon, always giving! And next week, some of the team behind Europes leading expert online marketing conference will be delivering the first of a series of quarterly briefings to the Professional Services sector in conjunction with the lovely people at Pro Manchester. The first of these briefings will address the legal sector. We will be looking… Continue reading

SASCON 2012: Analytics 2.0

Speakers include:- Al Wightman, Owner, So What Analytics @AlWightman Dan Croxen-John, CEO, Applied Web Analytics @dancroxenjohn George Ioannou, Head of Agency, Digital & Wise @georgeioannou The future of Analytics In relation to accurate attribution, for on and offline activity, there are tools that will help us get there, but its just the beginning. Make use… Continue reading

SAScon 2012: Location – Fitting it Into the Marketing Mix

SAScon Conference 2012, Manchester – Day 2 Dom Hodgson – Hodgetastic Laurence O’Toole – Owner, Analytics SEO Teddie Cowell – SEO Director, NetBooster Malcolm Maybury – Director, 360spin Chris Johnson – Agency Product Specialist, Google Mobile Use in Local Search  1 in 3 mobile searches are local (local modifier or maps query). The trick is… Continue reading

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