PushON Ltd

Last Sunday saw the 48th Super Bowl in America, and arguably even more anticipated than the game itself, is the half time show and advertising. Brands this year were spending around $4million for a 30 second advert, and for many of these adverts, the message was engaging with fans via social media. Of the 52 adverts… Continue reading

So today I saw the PR Week article: http://www.prweek.com/uk/news/article/1168936/ryanairs-new-comms-chief-eschew-social-media/ and immediately had a facepalm moment. It really does amaze me the amount of people who work for massive brands and have influence over customer communication/marketing who seem to think that people will only engage with their brand in the ways set out by the management or… Continue reading

Over the past decade or more, Google has provided an amazing service that has not only led to almost complete market domination, but it has become a household name and a verb in its own right. Despite this success, Google hasn’t finished yet. Google wants to own the internet, taking out a huge number of… Continue reading

Way back in 2006, way before the existence of the iPad, Beliebers and Manchester City, I worked for McDonalds. This wasn’t unusual as a stint at McDonalds, or other low-paid big-company jobs, were a common stop-off point for students and other young people looking for a bit of extra pocket money to spend on magazines,… Continue reading

Wanted: High Quality Sites – Reward Given The Story Codenamed “Google Penguin”, the algorithm follows Google’s last large-scale change (“Panda”), this time targeting webspam in the search engine results. What does it mean for SEO’s? Well firstly, you are likely seeing quite a few fluctuations if you are monitoring keyword rankings for any websites. With… Continue reading