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Current Category - PR

Gaming Google with Sprocket X

I saw very interesting and effective demonstration of gaming Google using a multi layered implementation of Sprocket X. Basically a Sprocket takes data from multiple sources such as Wikipedia, chews it up and spits something out that is actually meaningful and readable. It’s the readability that is the key and differentiates from other Spammy techniques…. Continue reading

Online PR Tools for WordPress

The PRX Online PR tool, helps publishers build social media press releases in a format ready to be published. This offers guidance for newcomers to PR, and helps produce articles in standard Press Release format – making it more likely to be published in full. The PRX Online PR tool for WordPress is particularly useful… Continue reading

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