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	<title>Comments on: Definition of Viral Marketing Success?</title>
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	<link>http://www.pushon.co.uk/blog/pushon-news/pushon-work/definition-of-viral-marketing-success/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=definition-of-viral-marketing-success</link>
	<description>The Online Marketing People</description>
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		<title>By: Pete Quily</title>
		<link>http://www.pushon.co.uk/blog/pushon-news/pushon-work/definition-of-viral-marketing-success/#comment-41</link>
		<dc:creator>Pete Quily</dc:creator>
		<pubDate>Sun, 04 Mar 2007 01:39:26 +0000</pubDate>
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		<description>Great video, blogged it. You might want to pitch it to some UK PR bloggers ie http://theblogconsultancy.typepad.com/ukprbloglist/
as an example how not to pitch.

From an SEO standpoint you should probably turn on trackbacks in Wordpress so when people blog about it it shows up in your blog posts. Darren has a post on how to do so here http://www.problogger.net/archives/2006/02/26/introduction-to-trackbacks/</description>
		<content:encoded><![CDATA[<p>Great video, blogged it. You might want to pitch it to some UK PR bloggers ie <a href="http://theblogconsultancy.typepad.com/ukprbloglist/" rel="nofollow">http://theblogconsultancy.typepad.com/ukprbloglist/</a><br />
as an example how not to pitch.</p>
<p>From an SEO standpoint you should probably turn on trackbacks in WordPress so when people blog about it it shows up in your blog posts. Darren has a post on how to do so here <a href="http://www.problogger.net/archives/2006/02/26/introduction-to-trackbacks/" rel="nofollow">http://www.problogger.net/archives/2006/02/26/introduction-to-trackbacks/</a></p>
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		<title>By: Tennessee Jed</title>
		<link>http://www.pushon.co.uk/blog/pushon-news/pushon-work/definition-of-viral-marketing-success/#comment-40</link>
		<dc:creator>Tennessee Jed</dc:creator>
		<pubDate>Tue, 27 Feb 2007 22:50:19 +0000</pubDate>
		<guid isPermaLink="false">http://blog.pushon.co.uk/2007/02/24/definition-of-viral-marketing-success/#comment-40</guid>
		<description>Here is one more hit!</description>
		<content:encoded><![CDATA[<p>Here is one more hit!</p>
]]></content:encoded>
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		<title>By: Simon Wharton</title>
		<link>http://www.pushon.co.uk/blog/pushon-news/pushon-work/definition-of-viral-marketing-success/#comment-39</link>
		<dc:creator>Simon Wharton</dc:creator>
		<pubDate>Mon, 26 Feb 2007 11:22:00 +0000</pubDate>
		<guid isPermaLink="false">http://blog.pushon.co.uk/2007/02/24/definition-of-viral-marketing-success/#comment-39</guid>
		<description>Jeremiah,
That&#039;s some food for thought. We&#039;d been giving some consideration to metrics and hadn&#039;t really got anything solid for benchmarking.
I think we&#039;ll probably take a view on one week post release and refine measurement points for the next release.</description>
		<content:encoded><![CDATA[<p>Jeremiah,<br />
That&#8217;s some food for thought. We&#8217;d been giving some consideration to metrics and hadn&#8217;t really got anything solid for benchmarking.<br />
I think we&#8217;ll probably take a view on one week post release and refine measurement points for the next release.</p>
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		<title>By: Jeremiah Owyang</title>
		<link>http://www.pushon.co.uk/blog/pushon-news/pushon-work/definition-of-viral-marketing-success/#comment-38</link>
		<dc:creator>Jeremiah Owyang</dc:creator>
		<pubDate>Sat, 24 Feb 2007 13:50:38 +0000</pubDate>
		<guid isPermaLink="false">http://blog.pushon.co.uk/2007/02/24/definition-of-viral-marketing-success/#comment-38</guid>
		<description>Possibly, but we&#039;re looking for spread, velocity...Can you document the list of URLs that it&#039;s spread to, both in 24 hours, 5 days, one week, etc?

While not a a sole determiner, but when major media starts to cover it (NYT&#039;s covered Eepy Bird a few days ago, which has been out for a long long time) then you&#039;ll know you for sure.</description>
		<content:encoded><![CDATA[<p>Possibly, but we&#8217;re looking for spread, velocity&#8230;Can you document the list of URLs that it&#8217;s spread to, both in 24 hours, 5 days, one week, etc?</p>
<p>While not a a sole determiner, but when major media starts to cover it (NYT&#8217;s covered Eepy Bird a few days ago, which has been out for a long long time) then you&#8217;ll know you for sure.</p>
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