PushON Ltd

Very strange timing, but Mark wrote a post with his Google Analytics wish list yesterday, he then found that Google had been working on some new features that he mentioned. The new features are in Beta, and will be applied to everyone’s accounts in the next few weeks. I can’t wait for these to go… Continue reading

Like many webmasters and online marketers around the world we work with Google Analytics on a daily basis however the system does have some short falls. These shortfalls often spark ideas in ones mind and recently I came up with an idea which I think would be very useful. You may have noticed the recent… Continue reading

I watched this slide show, and based on the cover image I assumed it was about getting married. But the content is strong, depressing and makes you evaluate what you need to do to get through these times of financial uncertainty…. well lets be honest, it was financial uncertainty 3 weeks ago… we now know… Continue reading

Make sure you’re using Analytics correctly.  The main priorities are as follows: Conversion tracking Goal tracking Keyword tracking Use the ‘Search Query Report’ in AdWords Check our previous post on Setting up Analytics for guidance & resources. Manage your bids based on your return on investment*. Choose your bidding strategy Take the time to understand… Continue reading

This is work in progress, but I’m compiling a list of blogs, software and plugins that help make Web Analytics less painful. Analytics installation has been the bain of my life this month, so I’ve been reading up on the topic more than usual. I’ll focus heavily on Google Analytics, as this is my poison… Continue reading