PushON Ltd

I watched this slide show, and based on the cover image I assumed it was about getting married. But the content is strong, depressing and makes you evaluate what you need to do to get through these times of financial uncertainty…. well lets be honest, it was financial uncertainty 3 weeks ago… we now know… Continue reading

Make sure you’re using Analytics correctly.  The main priorities are as follows: Conversion tracking Goal tracking Keyword tracking Use the ‘Search Query Report’ in AdWords Check our previous post on Setting up Analytics for guidance & resources. Manage your bids based on your return on investment*. Choose your bidding strategy Take the time to understand… Continue reading

This is work in progress, but I’m compiling a list of blogs, software and plugins that help make Web Analytics less painful. Analytics installation has been the bain of my life this month, so I’ve been reading up on the topic more than usual. I’ll focus heavily on Google Analytics, as this is my poison… Continue reading

Google & Urchin Analytics Background A common misconception is that Urchin is simply the old name for Google Analytics and is no-longer around. However Urchin is a product in its own right and has some key differences to its free cousin. Urchin On Demand was an Analytics tool bought from Urchin Software Corporation by Google.   … Continue reading

Well, if you have more patience than me, you can set up your Google Analytics Tracking and wait 24 hours to start receiving data.  You can then figure out whether you’ve implemented it correctly by sifting through the statistics. Or you can try scanning your site using SiteScan – which is a diagnostics tool for… Continue reading