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Current Category - Windows Live Search

Live Search gets desperate

The ideas-men at Microsoft have had another brainwave to help their fledgling search engine, Live Search gain some search traffic, bribe users. Live search has not enjoyed much success and has been failing to take any of Google or Yahoos traffic. The new scheme to coax users involves giving ‘SearchPerk’ loyalty points (up to 25… Continue reading

Pay Per Click Advertising (PPC) Microsoft Tool

Microsoft have got some great tools in their adCenter Labs which can help target potential customers and improve Pay Per Click (PPC) Adverts. However, it’s comforting to see that their Ad Text Writer demonstrates that not everything in this shiny new digital world can be automated. Here are some of the suggested PPC adverts their… Continue reading

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