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Current Category - Facebook

Manchester United – A Social Success?

We’ve got a bit of form when it comes to blog posts about Manchester United, with Manchester: the City for Social Media and We All Follow United – Too Late to the Twitter Party?. Therefore, we thought it would be appropriate to analyse how successful Manchester United have been on social media since the club’s Twitter launch in… Continue reading

Why the long Facebook? – PushON’s Friday Thoughts

There’s been a lot of talk in the news this week about Facebook’s secret Newsfeed experiment, and the ethical implications this has on both the website and its users. For those that don’t know, two years back, Facebook altered their algorithms to test the emotional responses of their users; people were exposed to a mix of… Continue reading

SAScon Live Blogging Day Two: 13 Things Online Dating Taught Me About Smashing Social KPIs

With an interesting title like that, I followed through on Simon’s promise that I would “shit myself laughing” and attended Return on Digital’s Laura Thomas‘s presentation.  I mentally prepared myself for memes like every good presentation should have but was surprised by reaction GIFs and the statement that “Tinder isn’t for long-term relationships.” Laura had a… Continue reading

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