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Current Category - Facebook

SAScon Live Blogging Day Two: Performance-led Content

Katy Howell of Immediate Future delivered an energetic presentation based on her decade at the professional end of social media. Her most pertinent point, and one that had many in the room nodding in agreement, was that (to put it mildly) the average CEO and board of most of the large corporations don’t use social… Continue reading

Why content and context are the key to making meaningful social connections – SASCon Mini 2014

  Dominic Burch, Head of Social, ASDA - Why content and context are the key to making meaningful social connections 5 simple thoughts (ASDA) 1 – The old rules don’t apply anymore 2 – We are media owners – (Asda magazines, website, shopping site, social media) 3 – We’re a connector not a collector 4 –… Continue reading

European Court Rules News Portals ARE liable for offensive comments left by readers

On the 10th of October the European Court of Human Rights made a preliminary ruling that could concern any “News Portals” that operate online in Europe. This ruling came about when a Ferry operator in Estonia took an Estonian paper to court after it’s readers left derogatory and offensive views in the comments section of… Continue reading

Digital RoundUP 29/07/2013

Google Helpouts Google took a step closer to an online e-commerce marketplace last week by offering users the chance to engage with experts in a particular field by introducing the feature called ‘Google Helpouts’. ‘Helpouts’ is currently only being tested internally at present, but it’s looking like it will form a marketplace that enables individuals… Continue reading

Digital RoundUP 15/07/2013

IFTTT released for mobile If you haven’t heard of IFTTT before, it stands for ‘IF This Then That’. IFTTT provides a service that lets you create and customise powerful connections between programmes and tools that you use in your day-to-day life. Think of it as a string that ties together everything you use on your computer… Continue reading

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