Well that’s what Vodafone are telling the world with their new advertising. By giving you web access via your mobile, to surf the web while you’re on the loo or blog from the back seat, Vodafone say that they are giving us more time back to do the things we love!


So is this all just marketing hype or does mobile web actually work well enough to support some or all of our browsing needs?

As developers of mobile web we’ve been testing a lot of ‘mobile friendly’ sites to see what makes them usable to the end user; here’s a few of our favourites:

1. http://mobile.google.co.uk
2. http://m.facebook.com
3. http://m.twitter.com
4. http://www.bbc.co.uk/mobile
5. http://m.flickr.com/

We’d be interested to hear what sites you find useful on your mobile, and where you use your mobile browsing. Are you a ‘loosurfer’ or do you check your emails while you’re on the bus?

backseat blogger

And if you’re one of those people who still think that mobile web is not fast enough you should check out the Netfury Mobile Accelerator.

  • Katrina

    I was using Twitter Mobile yesterday when stuck in a Hospital waiting room with nothing but sick people and an old issue of Saga magazine for entertainment… The Internet is definately mobile in my book, and thank God!

  • jim

    thank god the internet is now mobile. thank you vodafone – you are princes amongst men. unfortunately i was using it last month when the internet wasnt mobile.. and at a very generous 2 quid a meg i managed to run up a bill of £700+ bill in one month. i really don’t know how they make any money.

  • http://www.rubbersquid.com Paul Manze

    Vodafone’s “mobile Internet” marketing is like dressing up a pig as a ballerina and claiming you’ve found a new Darcy Bussell.
    Vodafone’s “new” mobile Internet is actually an excellent example of how not to approach mobile data services. What they have done is insert technology into their network that attempts to reconfigure standard web pages on-the-fly to fit a mobile device screen as you browse.
    Now, without going into the boring technicalities, that just doesn’t work. Standard web pages are big and heavy, often with hundreds of links – just serving these up in a slightly re-arranged format may allow Vodafone’s marketeers to claim they have invented something new (which they haven’t), but it is doing nothing to improve the end user experience – quite the opposite. It’s just confusing an already confused market.
    We have been selling our service – RubberSquid – a personal intelligent wiki – on the “mobile Internet” for nearly 4 years now and have taken a different approach.
    To access RubberSquid on any device, you just go to our web address, http://www.rubbersquid.com, and the service automatically detects your device type and sends the most appropriate page format and navigation style – simple. The user experience is always optimized to suit the user’s device and there is certainly no squinting through keyholes at the top left corner of a page.