Pay Per Click (PPC)
Pay Per Click, Paid Placement, Pay For Performance: all various facets of the very highly targeted marketing that the web enables. The premise is that you can choose where you want an advertisement for your product or service to appear. The charge for that advert may be a flat fee based on the number of times it is clicked (click-through) or it may be that the charge varies depending on what your competitors are prepared to pay for a particular placement.
Where Pay Per Click (PPC) adverts are shown
You can have your advertisement appear alongside organic or algorithmic search results on most major search engines. You can have your advertisement appear on pages on websites that are contextually appropriate for your service, effectively placing yourself in front of potential customers who already have an interest in your chosen field and consequently are a lot closer than most to being interested in purchasing your product or service.
Paid Placement and Pay Per Click Management
This type of marketing is the most targeted and manageable imaginable. However, it still takes constant review and research to ensure that your PPC campaign is as efficient as possible while seeking further niche traffic. That’s where PushON can help you. Our broad industry knowledge helps us identify niches that can deliver quality traffic with high conversion ratios.
PushON manage Pay Per Click
If you would like to talk to PushON about managing your Pay per Click campaign please don’t hesitate to call 0870 757 4888 or email info@pushon.co.uk.

