The Magento 1 to Magento 2 migration is straightforward, provided is it planned, managed, and resourced appropriately. The same applies to other website migration platforms. Leveraging the opportunities around migration is essential. What can be improved? What new functionality can be utilised?
Magento 1 to Magento 2 Migration
Magento announced that Magento 1 would be sunsetting in June 2020. There has since been an increase in demand for Magento 1 to Magento 2 migration, which is why it is critical to consult a certified Magento agency before migrating.
A general website migration, whether it is from M1 to M2 or from another platform, includes transferring customer data, product data, order history and content. However, migrating functionality and bespoke extensions requires the development of a functional specification.
PushON has a certified Magento development team who have the experience to migrate numerous Magento 1 websites to Magento 2 successfully.
Magento 2 Features
- Improved Performance
- Modern Admin UI
- Schema Support
- Enhanced Site Search
- Magento Page Builder
Magento 2 Migration from Another Platform
PushON’s Magento developers are familiar and experienced with website migration and have the capabilities to work with various eCommerce platforms, migrating them on to M2. We have successfully completed website migrations from bespoke systems, as well as SaaS platforms. The effort required depends on the scoop of the project. However, all migration projections follow our standard development process.
Magento 2 migration also provides an opportunity to reflect on what should be kept, what could be improved and what should be added to the website’s eCommerce roadmap.
Magento Migration Process
Magento 1 to Magento 2 migration, or another eCommerce platform, follows the same process. The scope of the Magento migration must first be defined through a business immersion workshop. This allows our team to fully understand why you have chosen to migrate and how your current website is performing and functioning. It also gives us the opportunity to provide recommendations to be implemented onto the new site.
If you are migrating from Magento 1, our developers will review your existing codebase to see how existing bespoke and third-party extensions work, particularly when it comes to integration with third-party systems or complex functionality.
Once the scope is agreed, our Magento development team will commence backend development to construct the functionality required for the website. Our frontend team will develop the Magento 2 theme either from your existing designs, or with input from our UX design team who can create new designs based on brand guidelines and customer journey.
All Magento migration projects run through a full QA (Quality Assurance) process. Training is delivered before UAT (User Acceptance Testing).
Magento Migration SEO Checklist
- Maximise Crawl Budget via Robots.txt
- Minimise Crawl Errors
- Implement 301 Redirects
- Migrate Meta Data
- Ensure Schema is in Place
Technical SEO for Magento Migration
PushON is a recognised and established full-service eCommerce agency. Our specialism not only lies within the Magento development and UX design teams, but we also have dedicated and experienced Magento marketing specialists, who are embedded on all Magento projects from migrations to new site builds.
When it comes to Magento and other website platform migrations, technical SEO plays an influential part and is often forgotten about. Our SEO team will create a checklist of tasks to work through to ensure your website does not lose visibility online and we will identify opportunities to maximise exposure on search engines. It is fundamental to involve technical SEO expertise throughout the migration and for the post-launch phase.
For more information about Magento migration, have a chat with one of our experienced and certified Magento developers today on 0161 820 7628 or send us an email to sales@pushon.co.uk.
Get in Touch
Ready to start the next phase of your eCommerce journey? Fill out the form to get in touch.
Alternatively, call us on 0161 820 7628.
Frequently asked questions about Magento (Adobe Commerce) migrations
Why choose PushON to migrate your Magento website?
At PushON, we aim to manage your Magento migration as smoothly as possible. With years of experience guiding clients through complex migration projects, we know how important it is to take great care of the details. From migrating critical data like customers, orders and stock to more advanced functionality, we ensure that every aspect of your transition goes as planned – and even offer feedback on ways to make your new store better.
What are the benefits of migrating to Magento 2?
Improved performance
The benefits of migrating to Magento 2 (Adobe Commerce) are numerous. One of the most important benefits is that your site will run faster than before, typically an average of 20% faster than Magento 1.
Faster user-friendly checkout
Another benefit would be the user-friendly checkout; Magento 2 now has a more streamlined checkout process making it easier and quicker for customers to complete orders while preventing abandoned carts and increasing conversions.
Admin Interface
Magento 2 has a new user-friendly and customizable interface that is better for time management and can also benefit team members that are new to the interface. The new and improved interface includes a drag-and-drop layout for editing which allows members to make changes easily without having coding knowledge.
Mobile Friendly
User experience on mobile devices is key for improving sales, particularly when smartphone traffic has a 60% increased traffic globally. Because of this, Magento has prioritized mobile responsiveness within the Magento 2 platform. This has all improved with better-designed themes, faster and easier checkout and overall, SEO friendly, which can encourage mobile sales.
What is the process of migrating to Magento 2?
The migration process involves synchronising the existing Magento 1 site with a new Magento 2 instance. During the process, we ensure that there is no loss of vital data. In its simplest terms, the process is as follows:
Theme
Our Magento developers can use new ways of creating awesome Magento 2 themes to create a strong base for your brand. By modifying the current designs, they will make them compatible with the new standards. You should remember that you cannot directly migrate your Magento 1 theme to Magento 2, so you need a custom design.
Extensions
Extensions are essential components that provide new features and extend the functionalities of your Magento 2 store. It’s best to be reminded that Magento 1 extensions will not work on Magento 2. If you try integrating them into Magento 2, you will experience severe compatibility issues.
Customisation
Your current Magento 1 store can be easily migrated to Magento 2. In the case of custom code that has been developed for your store, the Code Migration Toolkit makes it possible for you to reuse this code. However, due to architectural differences between the two platforms, extra work may be required for the customised features to work successfully within Magento 2.
Data migration
One of the most essential parts of migrating to Magento 2 is migrating site data and settings. The official data migration tool released by Magento makes it easy for our developers to perform the migration using only a few commands. It allows developers to migrate critical data like products, categories, orders and store configurations without manual effort.