Author Archives: Daryl Burrows

Larry Kim: PPC Marketing – SAScon 2015

Daryl Burrows | June 11th 2015

First time in Manchester and England State of PPC and beyond Slides available 40 or so countries visited in the last 6 years Winnipeg – […]

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“These Aren’t the Androids you’re Looking For” – Samsung’s Cheeky Competitor Bidding goes Viral

Daryl Burrows | April 29th 2015

In many circles it’s PPC’s dark art – marginalised, maligned and frowned upon from on high by Google itself. It’s called competitor bidding, and is […]

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Let’s Put Paid to Brand Bidding Ignorance

Daryl Burrows | February 12th 2015

Following our first study into the relationship between SEO and PPC we’ve taken a closer look into a specific area of SEM strategy, the question […]

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