Viral marketing – the social media press release is out

PushON | May 14th 2007

PushON Viral Marketing

We mentioned recently that we would be reviewing the success of the viral video, so we’ve added some information in the form of a press release – this can be found here:

Viral Video Press Release

Whilst writing the release, it was interesting to note that a format for social media press releases has evolved.

This type of online press release encourages social bookmarking to increase the potential online spread.