Magento Commerce B2B
Magento has long been known as a stalwart B2C eCommerce platform, however with the introduction of Magento 2 in 2015, and the subsequent B2B suite, Magento Commerce now has a solid reputation as a B2B eCommerce platform.
The B2B feature set comprises; company accounts, price lists, shared catalogues, quotes, requisition lists, amongst many others. Alongside this all the core Magento Commerce functionality is available; page builder, visual merchandiser, content staging, and so forth, are all included. With Magento Commerce you can run both B2C and B2B from the same installation, reducing administration, overheads, as well as creating cost efficiencies.
Key drivers for moving into B2B eCommerce from a business perspective include; creating frictionless purchase, reducing overheads, increasing revenue and entering new markets to drive growth. B2B buyers are, in their personal lives, B2C consumers, and therefore expect the same simplified experience from business-to-business websites, they get from all consumer-facing websites. Even in B2B, research shows that 71% of purchases start from a search engine and 75% of business-to-business decision-makers use social media to influence their purchasing decision. Offering live chat, alongside the ability to access accounts and order 24/7 are compelling reasons to move your B2B business online.
Ready to learn more about Magento B2B?
Get in touch using the form below or call 0161 820 7628 to discuss your business-to-business requirements. Our Magento Solution Specialists are trained in Magento B2B and are more than happy to run you through a demo of the software.