About Summit
Based in Middlesbrough and founded in 2019, Summit has built a loyal following of fashion-conscious men aged 18 to 30 through a clear brand identity, consistent product development, and authentic storytelling. What started in a spare bedroom is now a standout name in British menswear and they’re only just getting started.
Summit appointed PushON earlier this year to lead its paid media strategy, scale its digital presence and drive long-term, sustainable growth. Since March 2025, our performance marketing team has been managing all PPC activity and running campaigns across Google and YouTube. We aim to deliver measurable improvements in return on ad spend, grow online visibility, and fuel the brand’s plans for national and international expansion.
With ambitions to enter new markets and channels, including wholesale, Summit recognised the need for a more data-led, strategic approach to digital advertising. That’s where we come in.
“We’ve spent the last few years building a loyal customer base and refining our product – now it’s time to scale. PushON’s strategic approach to performance marketing gives us confidence that we’re making the right moves to grow the brand in a sustainable way.”
“Summit is an exciting brand with clear momentum and a deep understanding of its audience. Our aim is to amplify that by using PPC in a smarter, more targeted way, helping them move into their next phase of growth.”
We’re excited to be part of Summit’s journey and even more excited about what comes next.