We’ve launched a new report: Building the Future: The Evolution of Construction eCommerce
For years, the construction supply sector has relied on face-to-face interactions and traditional retail to do business. But as digital transformation accelerates across industries, builders’ merchants and construction suppliers face a stark reality: If they don’t evolve, they risk being left behind.
At PushON, we’ve been working closely with businesses across the sector, and we’ve seen firsthand the challenges they face when trying to modernise. That’s why we’ve launched our latest report, Building the Future: The Evolution of Construction eCommerce. We wanted to uncover the real obstacles slowing down progress and provide businesses with the key insights they need to take action.
To better understand where the sector stands and where it needs to go, we surveyed 250 industry leaders and decision-makers in construction eCommerce.
Why we created this report
The construction industry has been slow to embrace digital transformation, despite the clear advantages it brings. B2B customers expect the same seamless service they receive from B2C retailers, such as faster service, mobile-friendly experiences, and interactions tailored to their needs. A recent McKinsey B2B Pulse report found that over half of B2B buyers are willing to switch suppliers if they encounter poor digital experiences. That’s a wake-up call for any business still hesitant about eCommerce investment.
Our research surveyed 250 industry leaders and decision-makers in construction eCommerce. While many believe they are ready for mobile-first solutions, a deeper dive into the data reveals significant weaknesses. There’s a real disconnect between perceived readiness and actual digital capabilities and one that could have serious consequences for businesses that fail to address it.
…These findings highlight the key areas where construction suppliers and builders’ merchants must focus their efforts to stay competitive.
Key findings: What’s holding businesses back?
Our report has uncovered several major challenges preventing the construction supply sector from making meaningful digital progress. From a digital readiness gap to resistance to change and lack of certain expertise, there are critical barriers that businesses must overcome to stay competitive. The report highlights key insights into these issues, shedding light on the factors that are slowing digital adoption and outlining what businesses need to do to move forward
What needs to change?
As well as identifying key challenges for the sector, the report provides valuable advice to help businesses on their digital transformation journey. It explores the what is necessary and needed to future-proof operations and remain competitive. From adapting to new customer expectations to leveraging the latest technologies, the report offers insights into how businesses can position themselves for long-term success. However, achieving real progress requires commitment from leadership and a willingness to embrace change, and the report goes into more detail on this.
To better understand where the sector stands and where it needs to go, we surveyed 250 industry leaders and decision-makers in construction eCommerce.
Why this matters now
There’s a clear recognition within the industry that digital transformation is necessary, but awareness alone isn’t enough. Without decisive action, businesses will struggle to remain competitive. Our research makes it clear that it’s time to modernise and fast.
At PushON, we’re here to help businesses every step of the way. Whether it’s upgrading outdated systems, integrating smarter eCommerce solutions, or developing a strategy that aligns with long-term goals, we can provide the expertise needed to bridge the gap.
If you’re interested in understanding where your business stands and what steps you need to take next, download the full report Building the Future: The Evolution of Construction eCommerce today and contact us for a chat.
If you’d like to discuss the report, or need help with your eCommerce and digital marketing, get in touch with us,
Contact us on 0161 820 7628 or email us today
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