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With big companies doing their utmost to make the most out of the more popular social networks, it isn’t surprising to see football clubs doing the same. The trendsetters are also unsurprising; Manchester City’s ‘project’ has expanded across the media spectrum and onto Twitter with aplomb, Barcelona, Manchester United and Real Madrid enjoy huge Facebook… Continue reading
Last week I attended International Search Summit in London, as part of the 3 day SMX programme. Below is a summary of 20 actionable takeaways from the sessions throughout the day. 1. Use image search whilst doing multi-lingual keyword research – This was a tactic I found particularly helpful during a recent project, and it’s… Continue reading
It is sometimes hard to find a comprehensive affiliate marketing guide. In this post I will cover the below sections: What is affiliate marketing? How to create an affiliate programme Types of Affiliates Affiliate recruitment Affiliate retention What is affiliate marketing? Affiliate Marketing is a source of online advertising which is, in my opinion, wrongly… Continue reading
On Friday 18th May, PushON PPC Specialist Dan Roche spoke at search marketing conference SAScon on the subject of remarketing. His slides can be found here.
SAScon Conference 2012, Manchester – Day 2 Dom Hodgson – Hodgetastic Laurence O’Toole – Owner, Analytics SEO Teddie Cowell – SEO Director, NetBooster Malcolm Maybury – Director, 360spin Chris Johnson – Agency Product Specialist, Google Mobile Use in Local Search 1 in 3 mobile searches are local (local modifier or maps query). The trick is… Continue reading
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